際際滷

際際滷Share a Scribd company logo
EFY Group + products_presentation
Our tag-line is technology drives us
In 1969, the EFY Group was established with the launch of our flagship publication,
Electronics For You. The media group is spread across 8 cities in India, and
caters to a tech-savvy elite audience, in India and abroad.
About Us
What do we mean by that?
Why is it our tag-line?
Technology Drives Us
 It represents our core belief
 It gives us a unique and an inspiring purpose 
our raison d'棚tre (reason for existence)
Technology Drives Us
Technology is a key enabler
Technology Drives Us
Our Core Belief
whether you are
 an individual
... or an organisation
... or a nation
We would like to be of HELP, if you
CREATE technology
(code, develop, design, innovate, etc)
or
USE technology
(deploy, implement, administrate, manage, etc)
or
DO BUSINESS around technology
(manufacture, produce, etc)
or
Or TRADE in technology products
(trade, resell, VAR, etc)
Technology Drives Us
Our Purpose (raison d'棚tre)
By 2020, to help 20 million
(2 crore) creators of
technology, implementers
of technology and those
who do technology-
related businesses.
Technology Drives Us
Our Mission
Aside: We have crossed the 5.1 million mark in FY 2014-15
Through which we try to 'drive' technology
Our Channels
 Publications  Directories
 Web Portals  Events
 Training institute  Educational kits
 Social Media Communities
And more, are in the offering
 Goal: To promote development, deployment, and trade of
Electronics aka technology.
 Reach: 500,000 readers
 Target Audience: Electronics Engineers (from budding engineers,
to electronics system designers, to CEOs heading tech firms)
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Magazines...
Electronics For You
 Goal: To promote development, deployment and trade of
Open Source (technology).
 Reach: 100,000 readers
 Target Audience: Software Developers and IT implementers
(network admins to CIOs)
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Magazines...
Open Source For You
 Goal: To promote the business of electronics in India
 Reach: 150,000 readers
 Target Audience: Decision makers from the electronics industry--
Business Owners, Senior Managers, Purchase Managers, Trade-
channel, etc)
 Creators of technology: NO
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Magazines...
Electronics Bazaar
 Goal: To simplify the process of buying and selling of electronic
components, products and services
 Reach: 100,000 readers
 Target Audience: Decision makers from the electronics industry-- Business
Owners, Senior Managers, Purchase Managers, Trade-channel, etc),
Electronics Professionals (sales & marketing personnel, consultants etc.)
 Creators of technology: YES (partially)
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Directories...
Electronics Industry Directory
 Goal: To promote development and deployment of
electronics technology.
 Reach: 250,000 unique visitors every month
 Target Audience: Electronics Engineers (from budding engineers,
to electronics system designers, to CEOs heading tech firms)
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: NO
 Business owners of technology: YES
Portals...
electronicsforu.com
 Goal: To promote development and deployment of Open Source in
India and across the globe.
 Reach: Nearly 50,000 unique visitors per month
 Target Audience: Everyone who's interested in open source
technologyfrom developers to implementers
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: NO
 Business owners of technology: YES
Portals...
opensourceforu.com
http://www.electronicsforu.com/newelectron
ics/adi-webinar.asp
 Goal: To provide a virtual marketplace for buyers and sellers of
electronics to boost the business of electronics in India
 Reach: Nearly 16000 unique visitors on a monthly basis
 Target Audience: Decision makers from the electronics industry
Manufacturers, Business Owners, Senior Managers, Purchase
Managers, Trade-channel, etc)
 Creators of technology: NO
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Portals...
eleb2b.com
 Goal: To promote the business of electronics in India
 Reach: 18000 readers
 Target Audience: Decision makers from the electronics industry--
Business Owners, Senior Managers, Purchase Managers,
Trade-channel, etc)
 Creators of technology: NO
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Portals...
electronicsb2b.com
 Goal: To build a global community of electronics professionals,
enthusiasts, academicians and hobbyists to discuss latest technology
and trends and share knowledge.
 Reach: 770,000 plus members
 Target Audience: Electronics design engineers, technical decision
makers, budding engineers, academia and hobbyists
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Social media communities...
EFYs Electronics Design
Community (www.facebook.com/designelectronics)
 Goal: To build a global community of developers, IT managers and
open source enthusiasts to discuss latest technology and trends and
share knowledge in the field of open source software
 Reach: 500,000 plus members
 Target Audience: IT managers, influencers, technology and open
source enthusiasts
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Social media communities...
Open Source For You Community
(www.facebook.com/opensourceforu)
 Goal: To promote development and deployment of
Open Source in India and Asia.
 Reach: 5000 techies every edition
 Target Audience: Everyone who's interested in open source
technologyfrom developers to implementers
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Events...
Open Source India
Events...
India Electronic Week
 Goal: To recognise and reward excellence in Electronic Hardware
Manufacturing & Services
 Reach: Million-plus
 Target Audience: Electronics industry, and its consumers
 Creators of technology: YES
 Users of technology: YES
 Traders of technology: YES
 Business owners of technology: YES
Events...
Elcina EFY Awards
 Goal: To help electronics engineers be industry-ready
 Reach: One Thousand-plus
 Target Audience: Electronics engineers--those who are studying,
and those who are working too
 Creators of technology: YES (future)
 Users of technology: YES (future)
 Traders of technology: NO
 Business owners of technology: NO
Training Initiative...
EFY Tech Center
 Goal: To encourage and assist future innovators
 Reach: Five Thousand-plus
 Target Audience: Innovators, Hobbyists, Engineers--any one who
enjoys the pleasure of creating cool electronics products
themselves
 Creators of technology: YES
 Users of technology: NO
 Traders of technology: NO
 Business owners of technology: NO
Educational Kits...
Kits 'n' Spares
 This presentation does not talk about some of our products and services
that are not in line with the main goal of EFY i.e. accelerate CREATION
and USE of technology.
 Products & services not covered in this presentation include: Facts For You
magazine and BPOTimes.com (portal).
 Many more initiatives are in the offing.
 We are open to ideas and suggestions on how we can help you
create or deploy technology.
Postfix
Technology Drives Us....
...what about You?

More Related Content

EFY Group + products_presentation

  • 2. Our tag-line is technology drives us In 1969, the EFY Group was established with the launch of our flagship publication, Electronics For You. The media group is spread across 8 cities in India, and caters to a tech-savvy elite audience, in India and abroad. About Us
  • 3. What do we mean by that? Why is it our tag-line? Technology Drives Us
  • 4. It represents our core belief It gives us a unique and an inspiring purpose our raison d'棚tre (reason for existence) Technology Drives Us
  • 5. Technology is a key enabler Technology Drives Us Our Core Belief whether you are an individual ... or an organisation ... or a nation
  • 6. We would like to be of HELP, if you CREATE technology (code, develop, design, innovate, etc) or USE technology (deploy, implement, administrate, manage, etc) or DO BUSINESS around technology (manufacture, produce, etc) or Or TRADE in technology products (trade, resell, VAR, etc) Technology Drives Us Our Purpose (raison d'棚tre)
  • 7. By 2020, to help 20 million (2 crore) creators of technology, implementers of technology and those who do technology- related businesses. Technology Drives Us Our Mission Aside: We have crossed the 5.1 million mark in FY 2014-15
  • 8. Through which we try to 'drive' technology Our Channels Publications Directories Web Portals Events Training institute Educational kits Social Media Communities And more, are in the offering
  • 9. Goal: To promote development, deployment, and trade of Electronics aka technology. Reach: 500,000 readers Target Audience: Electronics Engineers (from budding engineers, to electronics system designers, to CEOs heading tech firms) Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Magazines... Electronics For You
  • 10. Goal: To promote development, deployment and trade of Open Source (technology). Reach: 100,000 readers Target Audience: Software Developers and IT implementers (network admins to CIOs) Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Magazines... Open Source For You
  • 11. Goal: To promote the business of electronics in India Reach: 150,000 readers Target Audience: Decision makers from the electronics industry-- Business Owners, Senior Managers, Purchase Managers, Trade- channel, etc) Creators of technology: NO Users of technology: YES Traders of technology: YES Business owners of technology: YES Magazines... Electronics Bazaar
  • 12. Goal: To simplify the process of buying and selling of electronic components, products and services Reach: 100,000 readers Target Audience: Decision makers from the electronics industry-- Business Owners, Senior Managers, Purchase Managers, Trade-channel, etc), Electronics Professionals (sales & marketing personnel, consultants etc.) Creators of technology: YES (partially) Users of technology: YES Traders of technology: YES Business owners of technology: YES Directories... Electronics Industry Directory
  • 13. Goal: To promote development and deployment of electronics technology. Reach: 250,000 unique visitors every month Target Audience: Electronics Engineers (from budding engineers, to electronics system designers, to CEOs heading tech firms) Creators of technology: YES Users of technology: YES Traders of technology: NO Business owners of technology: YES Portals... electronicsforu.com
  • 14. Goal: To promote development and deployment of Open Source in India and across the globe. Reach: Nearly 50,000 unique visitors per month Target Audience: Everyone who's interested in open source technologyfrom developers to implementers Creators of technology: YES Users of technology: YES Traders of technology: NO Business owners of technology: YES Portals... opensourceforu.com http://www.electronicsforu.com/newelectron ics/adi-webinar.asp
  • 15. Goal: To provide a virtual marketplace for buyers and sellers of electronics to boost the business of electronics in India Reach: Nearly 16000 unique visitors on a monthly basis Target Audience: Decision makers from the electronics industry Manufacturers, Business Owners, Senior Managers, Purchase Managers, Trade-channel, etc) Creators of technology: NO Users of technology: YES Traders of technology: YES Business owners of technology: YES Portals... eleb2b.com
  • 16. Goal: To promote the business of electronics in India Reach: 18000 readers Target Audience: Decision makers from the electronics industry-- Business Owners, Senior Managers, Purchase Managers, Trade-channel, etc) Creators of technology: NO Users of technology: YES Traders of technology: YES Business owners of technology: YES Portals... electronicsb2b.com
  • 17. Goal: To build a global community of electronics professionals, enthusiasts, academicians and hobbyists to discuss latest technology and trends and share knowledge. Reach: 770,000 plus members Target Audience: Electronics design engineers, technical decision makers, budding engineers, academia and hobbyists Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Social media communities... EFYs Electronics Design Community (www.facebook.com/designelectronics)
  • 18. Goal: To build a global community of developers, IT managers and open source enthusiasts to discuss latest technology and trends and share knowledge in the field of open source software Reach: 500,000 plus members Target Audience: IT managers, influencers, technology and open source enthusiasts Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Social media communities... Open Source For You Community (www.facebook.com/opensourceforu)
  • 19. Goal: To promote development and deployment of Open Source in India and Asia. Reach: 5000 techies every edition Target Audience: Everyone who's interested in open source technologyfrom developers to implementers Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Events... Open Source India
  • 21. Goal: To recognise and reward excellence in Electronic Hardware Manufacturing & Services Reach: Million-plus Target Audience: Electronics industry, and its consumers Creators of technology: YES Users of technology: YES Traders of technology: YES Business owners of technology: YES Events... Elcina EFY Awards
  • 22. Goal: To help electronics engineers be industry-ready Reach: One Thousand-plus Target Audience: Electronics engineers--those who are studying, and those who are working too Creators of technology: YES (future) Users of technology: YES (future) Traders of technology: NO Business owners of technology: NO Training Initiative... EFY Tech Center
  • 23. Goal: To encourage and assist future innovators Reach: Five Thousand-plus Target Audience: Innovators, Hobbyists, Engineers--any one who enjoys the pleasure of creating cool electronics products themselves Creators of technology: YES Users of technology: NO Traders of technology: NO Business owners of technology: NO Educational Kits... Kits 'n' Spares
  • 24. This presentation does not talk about some of our products and services that are not in line with the main goal of EFY i.e. accelerate CREATION and USE of technology. Products & services not covered in this presentation include: Facts For You magazine and BPOTimes.com (portal). Many more initiatives are in the offing. We are open to ideas and suggestions on how we can help you create or deploy technology. Postfix