Election viewership 2020

0 likes147 views

Fox News viewership decreased by 25-50% in the weeks following the election, while CNN viewership increased by 24-50%. Viewership on news networks significantly dropped on November 8 when Biden was announced as president-elect. Throughout the week of the election, CNN's top shows took the top spot on some days while Fox News moved to second place. MSNBC shows also occasionally took the second spot typically held by Fox News. Broadcast news viewership was higher than average on election day but similar to average levels on November 4. The gap between broadcast news and average viewership widened slightly on November 6 but news viewership was at or below average when Biden's victory was announced on November 7.

Marketing

NEWS VIEWERSHIP BY WEEK
Viewership trends by network are shifting now that the election is over
Npower, Live TV Viewership, Avg. Impressions (000)2
0
200
400
600
800
1,000
1,200
1,400
10/26-11/1 11/2-11/8 11/9-11/15
A25-54 Avg. Imps (000) by Network
CNN Fox News MSNBC HLN
-60%
-40%
-20%
0%
20%
40%
60%
80%
P18-24 P25-34 P35-44 P45-54 P55-64 P65+
% Change in Avg. Imps from w/o 10.26 to w/o 11.9
CNN Fox News MSNBC HLN
Fox News viewership, across all demos saw a decrease
in viewership after the election. The % change in
viewership from the week prior to the week following the
election, we saw between -25% to -50% decrease
CNN on the other hand, increased viewership the week
after the election, compared to the week prior. Similar in
%, CNN saw a range of +24% to +50% increases
-50%
-25%
+50%
+24%

NEWS VIEWERSHIP BY DAY
Npower, Live TV Viewership, A25-54 Impressions (000)3
Unsurprisingly, viewership on news networks significantly dropped
on Sunday 11/8, after Biden was announced as President Elect
After election night (Tuesday 11/3), Fox News viewership
dipped rather quickly. Around -35% decreases the few
days following
CNN viewership overtook Fox News on Wednesday 11/4.
This channel had somewhat steady viewership in the days
after the election but saw a significant dip after Biden was
named President Elect and gave his victory speech
0
500
1,000
1,500
2,000
2,500
A25-54 Avg. Imps (000) by Network
CNN FOX NEWS CHANNEL HLN MSNBC
Similar to CNN, while at lower numbers, MSNBC saw
steady viewership until Sunday 11/8

VIEWERSHIP BY PROGRAM
A25-54 Avg. Imps (000) by Program. Fox News is blue, CNN is green, and MSNBC is orange
%s included: Share of Daily Impressions
4
Throughout the week of the election, we can see there was a change in
viewership by program. From Tuesday to Wednesday, we see CNN’s top
shows make the it to the top spot while Fox News takes second place
17%
13%
8%
6%
5%
5%
5%

VIEWERSHIP BY PROGRAM
A25-54 Avg. Imps (000) by Program. Fox News is blue, CNN is green, and MSNBC is orange
%s included: Share of Daily Impressions
5
Friday and Saturday is where we see the biggest shifts. Some MSNBC
shows took over Fox News’ second top spot
7%
6%
5%
5%
25%
19%
17%

BROADCAST NEWS VIEWERSHIP
Npower, Live TV Viewership, A25-54 Impressions (000), Fox did not air news
content on Wednesday
6
Unsurprisingly, on election day, News viewership on Broadcast networks had higher
impressions than the network on average
On Wednesday, the gap between news and average viewership was negligible
0
200
400
600
800
1,000
1,200
1,400
ABC
Avg.
ABC
News
CBS
Avg.
CBS
News
FOX
Avg.
FOX
News
NBC
Avg.
NBC
News
Tuesday 11/3
0
200
400
600
800
1,000
1,200
1,400
1,600
1,800
2,000
ABC
Avg.
ABC
News
CBS
Avg.
CBS
News
FOX
Avg.
NBC
Avg.
NBC
News
Wednesday 11/4

BROADCAST NEWS VIEWERSHIP
Npower, Live TV Viewership, A25-54 Impressions (000), Fox did not air news
content on Friday or Saturday
7
On Friday, the gap between news and average viewership was slightly bigger than the
days prior (Wednesday and Thursday)
When Biden was named President Elect on Saturday 11/7, news viewership was on
par or below the broadcast average
0
200
400
600
800
1,000
1,200
1,400
ABC
Avg.
ABC
News
CBS
Avg.
CBS
News
FOX
Avg.
NBC
Avg.
NBC
News
Saturday 11/7
0
100
200
300
400
500
600
700
800
900
1,000
ABC
Avg.
ABC
News
CBS
Avg.
CBS
News
FOX
Avg.
NBC
Avg.
NBC
News
Friday 11/6

SCA is a large media company in Australia that reaches over 10 million people per week through television, radio, and digital networks. It operates two radio networks, the Hit Network with 4.2 million weekly listeners and the Triple M Network with 3.1 million weekly listeners. It also operates several regional television networks viewed by 5.2 million people per week. SCA has launched a new software called Frequency to provide more accurate audience measurement for its regional radio networks, proving that the Hit Network engages 1.4 million people regionally and the Triple M Network reaches over 1 million people regionally.

Why the Cable Box Needs to Die (NAB 2019)jasonbrush

��

The document discusses the decline of cable boxes as streaming services gain popularity among consumers, particularly younger generations. It highlights the increasing preference for online platforms over traditional cable, reflected in rising subscriptions to services like Netflix and Hulu. The text calls for a reevaluation of how set-top boxes can adapt to industry changes and become tools for entertainment innovation.

Orange is the new Black Viewing DataCentris Eovc

��

25% of Netflix subscribers who had watched previous seasons of Orange is the New Black had already watched all 13 episodes of the new season. An additional 27% planned to watch Season 3. By June 17th, 44% of Netflix subscribers who had watched previous seasons had already watched all or part of Season 3. Orange is the New Black remains popular for Netflix, with 56% of all US Netflix subscribers reporting having watched it and 40% planning to follow the series in Season 3.

CNN vs Fox News: Content Engagement Report 2019Social Animal

��

The document analyzes content engagement metrics for Fox News and CNN from November 2018 to November 2019, highlighting how different narratives are portrayed regarding political events and their engagement levels. It examines the most engaged articles, social media sharing patterns, and types of content that resonate with audiences across platforms like Twitter and Facebook. Furthermore, it identifies key authors and influencers associated with the findings, providing a comprehensive overview of media politicization and public interaction.

NBC Nightly News: Final Presentationvhouk

��

NBC Nightly News aims to appeal to an older audience through its 6:30-7pm primetime slot. As the most watched newscast, it focuses on agenda setting by giving differential attention to certain issues to influence viewers' perceptions of importance. However, television news has limitations like reliance on visuals and passive consumption, time constraints limiting coverage, and a need to appeal to ratings and corporate owners. While NBC Nightly News faces these challenges, it also has strengths like a large international bureau and evolving online presence that could help its future potential.

Final presentation nbc nightly newsckhler88

��

Final presentation nbc nightly news-2aiwcat

��

475 2015 democracy and the news media, part ii upmpeffl

��

The document discusses the changing media landscape in the United States and its potential effects on democracy. It notes the decline of traditional news sources due to increased competition, corporate ownership pressures, and deregulation. This has led to less "hard news" reporting and the rise of more partisan or entertainment-focused sources. Research suggests these shifts negatively impact political knowledge, particularly among those who prefer entertainment to news. They may also contribute to declining voter turnout and increased polarization as the composition of voters changes. The future of news and its ability to serve democratic ideals like an informed public remains uncertain given the financial troubles of legacy media and questions around new online news sources.

SWOCC 30 jaar 11 juni - presentatie FonsSWOCC

��

Decoding Guest Journey & Impact of AI on Commercial StrategyBenu Aggarwal

��

SWOCC 30 jaar 11 juni - presentatie Roeland DietvorstSWOCC

��

The Ultimate Keyword & SEO Prompt Collection.docxTechnology

��

PURE COTTON COMBO SUIT SET BY JULU FABRICSabhishekguptasinglet

��

Snapshot of Consumer Behaviors of April 2025-EOLiSurvey (EN).pdfEastern Online-iSURVEY

��

Unsticking Marketing with Smart, Strategic AI Master Class - Scott Fenstermak...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

AI won’t save your marketing team from bad processes, weak ideas, or generic content. In fact, it might make them worse. Like any tool, AI is only a game-changer to the extent that you understand where it excels and where it serves up polished mediocrity. In this keynote, you’ll get a practical, grounded understanding of what AI is doing under the hood and walk away with an AI strategy framework that boosts your productivity and polish without sacrificing originality or authenticity. Key Takeaways: 1. How to use generative AI in a way that accomplishes your goals and enhances your output 2. How to create an AI strategy for your marketing organization using a memorable, versatile model 3. How to build workflows around AI's critical strengths, and mitigate the risks of incorporating bad or false information

Structuring for AI Success Master Class - How to Optimize Your Content for LL...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Search is no longer just about ranking—it’s about being retrieved. As AI-driven search engines like Google’s AI Overviews, ChatGPT Browse, and Perplexity rewrite how content is discovered, marketers must rethink how they structure and phrase information on the web. In this tactical, insight-packed Master Class, SEO and AI advisor Carolyn Shelby shows you how large language models (LLMs) actually process your content—and what to change right now to ensure your brand is surfaced, cited, and trusted in generative search results. You’ll learn how to align with prompt language, signal relevance semantically, and build content architectures that outperform traditional SEO formats. Whether you're optimizing blog posts, landing pages, or product content, this is your blueprint for becoming the brand AI can’t ignore. Key Takeaways: Learn how large language models (LLMs) retrieve and interpret web content—and why structure and clarity now outweigh traditional SEO signals. Discover how to align your content with AI prompts using headings, lists, semantic cues, and user-language matching for maximum retrievability. Get a practical framework for auditing and refactoring existing content to improve inclusion in AI Overviews, ChatGPT, and Perplexity results.

Impact of Social Media on Consumer Buying Behaviour of Personal Care ProductsKARTIKTHANTH1

��

This research project investigates the impact of social media on consumer buying behaviour in the personal care industry, with a particular focus on how platforms such as Instagram, YouTube, Facebook, and WhatsApp influence purchasing decisions. Conducted by students at the SAL Institute of Management under the guidance of Dr. Falguni Prajapati, the study centers on complex buying behavior, which involves high-involvement, infrequent, and potentially high-risk purchases—specifically within the context of personal care products like skincare, haircare, hygiene, and cosmetics. The research employed a mixed-method approach, using primary data from 60 respondents collected through structured questionnaires. The sample primarily included young adults aged 21–30, with a majority being students. Convenience sampling was applied, and tools like Microsoft Excel and Google Sheets were used for data analysis. Respondents were assessed on their engagement with social media content, reliance on influencer recommendations, product reviews, advertisements, and overall trust in online promotional materials. Findings show that platforms such as Instagram (88.3%), WhatsApp (78.3%), and YouTube (70%) dominate user activity among the surveyed participants. The majority of users (86.7%) spend over one hour daily on social media, creating a highly engaged and digitally active audience. Approximately 91.6% encounter personal care-related content at least occasionally, and over half rely on social media to compare brands before purchasing. Product reviews emerged as the most helpful form of user-generated content, followed by how-to-use tutorials and unboxing videos. Authentic reviews that include both pros and cons were found to be the most trustworthy, highlighting a consumer preference for transparency. The study concludes that social media exerts a moderate but meaningful influence on consumers’ decisions. While digital influence is significant, it does not completely replace independent judgment, suggesting the need for hybrid marketing strategies that combine digital engagement with traditional advertising. Trust in influencers, clear product information, and visually engaging content were noted as strong motivators for purchases. Visual-first formats like reels and short videos were especially effective in capturing attention. Recommendations include diversifying the range of social media platforms studied, expanding sample diversity across age groups and regions, analyzing long-term effects, and incorporating mobile-friendly strategies given the high mobile usage. This research is valuable for marketers, advertisers, and brand managers aiming to enhance consumer engagement and brand loyalty in the digital age, particularly within the growing personal care market.

Lead Local SEO: How To AI-Proof Your Rankings With ReviewsSearch Engine Journal

��

Wondering how AI is rewriting the rules of local search visibility? Not sure how to keep your clients on top of the map pack in 2025? you’ll get: -Current local SEO ranking signals. -Latest Google AI changes. -Ways to increase local SERP visibility. These findings will help you AI-proof your modern SEO strategy for you and your clients. Gain Your Strongest Local SEO Weapon Yet With findings from analyzing over 15,000 businesses and 1,200 consumers, you’ll learn: -Ways to adapt your local strategy for AI-driven search and SGE map packs. -Tricks to spot technical review signals that influence SEO, for better or worse -Strategies to package these new strategies as a new local SEO offering. Watch Mél Attia, Sr. Marketing Manager at GatherUp, as she shows how consumer trust and AI updates are reshaping Local SEO, and how agencies can lead the way. From AI Overviews to local SERP features, now is your chance to get expert, actionable insights you can bring to clients now to get ahead in 2025.

Bonita 2022.1 Release Campaign — New Features & Marketing Assetssohamdatta047

��

This collection showcases the social media posts and marketing materials created to promote the Bonita 2022.1 software release. Highlighting new features and improvements, these campaigns were designed to engage the developer community and customers through clear, compelling visuals and messaging. The materials include promotional graphics, announcements, and content tailored for platforms like LinkedIn, Twitter, and Facebook to maximize reach and user awareness of Bonita’s latest innovations.

The Ultimate Guide to Dominating Local Markets: National Brand Strategies for...KHM Anwar

��

National advertising campaigns with big budgets can reach many platforms quicker than local ones. However, local marketing is flexible. If a parade takes place or there is a sudden storm, franchise owners can change their messages fast. In contrast, national strategies move slowly. Any last-minute changes require days or even weeks of meetings and bureaucracy. This lag can result in lost money and attention. Neighborhood ads have engagement rates around 20% higher than national ads. This is due to their smaller target audience. Faster feedback on what works and what does not is loved by investors. Understanding local markets helps national brands grow. Good data show when, where, and why actions need to be taken. Studying consumers at the zip-code level uncovers spending habits that spreadsheets miss. Retailers with such insights make successful product launches and establish deep roots. Payday Promotions Appeal-National Brand Strategies Demographic profiles of the target groups guide messaging. Flashy payday promotions appeal to young professionals in cities, while big discounts entice multiple generations in suburbs on lawn equipment. So stores have to know how to cater to people’s shopping habits. A shop near a late-night supermarket might want a speedier delivery, but one close to a subway could use click-and-collect services. It’s crucial to pay attention to these variations. Products Based on Local Demand-National Brand Strategies According to surveys conducted, 73% of shoppers feel more comfortable with stores that offer products based on local demand, so tracking transformative trends can aid retailers in making the necessary modifications. This entails being aware of: Weekends with fairs held in the district, Hot summer days that increase ice cream sales, Fluctuations in job opportunities, Opening new outlets and Local tastes regarding music, food, and languages spoken.

Strategic overview of Marketing DepartementNabeelMalik49

��

Looking to Grow on Instagram? Find the Best Social Media Marketing Experts in...theagencywayseo

��

In a world of Word Stemming, Hashtags, Followers, and LIKES, a genuine social media marketing company in India will involve creating remarkable relations that show curiosity in action beyond scrolling. On Instagram, it's not just about being seen, but about being remembered. The difference between a forgettable brand and a fan-favorite one is all made up of strategy. If you’re dreaming of making your brand pop on people’s feeds, spark real connections, and turn casual scrollers into loyal customers, you’re already halfway to success.

Bulk SMS Solutions for Business Growth – Mishtel ServicesMishtel Services Private Limited

��

The Brand Clarity Framework: The Stories We Tell - Chirag Nijjer, Chirag SpeaksDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Easywebplans IT L.L.C Dubai UAE_ Your Comprehensive Partner for Digital Trans...Easy Web Plans

��

Marketing Graphics for BTU Protocol & Bonitasoftsohamdatta047

��

These are original social media posts I created for BTU Protocol and Bonitasoft, featuring promotional graphics, event announcements, and campaign visuals. They showcase my skills in graphic design, social media marketing, and content strategy—crafted to increase engagement, drive traffic, and build brand identity. Each post was tailored for platforms like Twitter, Facebook, Instagram, and LinkedIn, with attention to visual storytelling and audience targeting.

COTTON BEDSHEET PRESENTATION UPLOAD BY PREKSHAprekshachittorasingl

��

Meta Marketing (Facebook, Instagram and WhatsApp)faizansheikh111201

��

2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal

��

The document outlines key SEO and content marketing trends for 2024, emphasizing the impact of AI, the importance of E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and a shift towards user-centric content strategies. It advises against focusing on outdated trends like voice search and stresses the need for creating value-driven, authoritative content. Additionally, it highlights the need to leverage AI as a supportive tool rather than relying solely on it for content creation.

Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta

��

The document outlines a livestream presentation by Chiara Aliotta on integrating storytelling into web design to enhance user experiences. It covers the storytelling process for designers, emphasizing aspects such as understanding the audience, structuring narratives, and creating emotional connections. The presentation also includes case studies and practical examples to demonstrate effective storytelling in UX/UI design.

More Related Content

Recently uploaded (20)

SWOCC 30 jaar 11 juni - presentatie FonsSWOCC

��

Decoding Guest Journey & Impact of AI on Commercial StrategyBenu Aggarwal

��

SWOCC 30 jaar 11 juni - presentatie Roeland DietvorstSWOCC

��

The Ultimate Keyword & SEO Prompt Collection.docxTechnology

��

PURE COTTON COMBO SUIT SET BY JULU FABRICSabhishekguptasinglet

��

Snapshot of Consumer Behaviors of April 2025-EOLiSurvey (EN).pdfEastern Online-iSURVEY

��

Unsticking Marketing with Smart, Strategic AI Master Class - Scott Fenstermak...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Structuring for AI Success Master Class - How to Optimize Your Content for LL...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Impact of Social Media on Consumer Buying Behaviour of Personal Care ProductsKARTIKTHANTH1

��

Lead Local SEO: How To AI-Proof Your Rankings With ReviewsSearch Engine Journal

��

Bonita 2022.1 Release Campaign — New Features & Marketing Assetssohamdatta047

��

The Ultimate Guide to Dominating Local Markets: National Brand Strategies for...KHM Anwar

��

Strategic overview of Marketing DepartementNabeelMalik49

��

Looking to Grow on Instagram? Find the Best Social Media Marketing Experts in...theagencywayseo

��

Bulk SMS Solutions for Business Growth – Mishtel ServicesMishtel Services Private Limited

��

The Brand Clarity Framework: The Stories We Tell - Chirag Nijjer, Chirag SpeaksDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Easywebplans IT L.L.C Dubai UAE_ Your Comprehensive Partner for Digital Trans...Easy Web Plans

��

Marketing Graphics for BTU Protocol & Bonitasoftsohamdatta047

��

COTTON BEDSHEET PRESENTATION UPLOAD BY PREKSHAprekshachittorasingl

��

Meta Marketing (Facebook, Instagram and WhatsApp)faizansheikh111201

��

SWOCC 30 jaar 11 juni - presentatie FonsSWOCC

��

Decoding Guest Journey & Impact of AI on Commercial StrategyBenu Aggarwal

��

SWOCC 30 jaar 11 juni - presentatie Roeland DietvorstSWOCC

��

The Ultimate Keyword & SEO Prompt Collection.docxTechnology

��

PURE COTTON COMBO SUIT SET BY JULU FABRICSabhishekguptasinglet

��

Snapshot of Consumer Behaviors of April 2025-EOLiSurvey (EN).pdfEastern Online-iSURVEY

��

Unsticking Marketing with Smart, Strategic AI Master Class - Scott Fenstermak...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Structuring for AI Success Master Class - How to Optimize Your Content for LL...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Impact of Social Media on Consumer Buying Behaviour of Personal Care ProductsKARTIKTHANTH1

��

Lead Local SEO: How To AI-Proof Your Rankings With ReviewsSearch Engine Journal

��

Bonita 2022.1 Release Campaign — New Features & Marketing Assetssohamdatta047

��

The Ultimate Guide to Dominating Local Markets: National Brand Strategies for...KHM Anwar

��

Strategic overview of Marketing DepartementNabeelMalik49

��

Looking to Grow on Instagram? Find the Best Social Media Marketing Experts in...theagencywayseo

��

Bulk SMS Solutions for Business Growth – Mishtel ServicesMishtel Services Private Limited

��

The Brand Clarity Framework: The Stories We Tell - Chirag Nijjer, Chirag SpeaksDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

��

Easywebplans IT L.L.C Dubai UAE_ Your Comprehensive Partner for Digital Trans...Easy Web Plans

��

Marketing Graphics for BTU Protocol & Bonitasoftsohamdatta047

��

COTTON BEDSHEET PRESENTATION UPLOAD BY PREKSHAprekshachittorasingl

��

Meta Marketing (Facebook, Instagram and WhatsApp)faizansheikh111201

��

Featured (20)

2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal

��

Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta

��

Artificial Intelligence, Data and Competition – SCHREPEL – June 2024 OECD dis...OECD Directorate for Financial and Enterprise Affairs

��

This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp. This presentation was uploaded with the author’s consent.

How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp

��

The document discusses leveraging AI to enhance employee wellness through data analytics, automating tasks, and personalized wellness apps, emphasizing the shared responsibility of employee well-being between leaders and organizations. It outlines best practices for using AI in wellness strategies, including ensuring data privacy and security, understanding employee needs, and promoting inclusivity. Lydia Di Francesco, a wellness specialist, shares insights to optimize workplace wellness strategy using AI-driven data analytics and encourages collaboration and transparency.

2024 State of Marketing Report – by HubspotMarius Sescu

��

The State of Marketing 2024 report highlights the transformative impact of AI and automation, emphasizing the importance of personalization and engagement to drive growth in a competitive landscape. Marketers are focusing on optimizing budgets, leveraging social media for brand awareness, and utilizing AI tools to enhance efficiency across tasks. Key trends for 2024 include the rise of experiential marketing, content creation that meets user needs, and strengthened connections through personalized customer experiences.

Everything You Need To Know About ChatGPTExpeed Software

��

ChatGPT is an AI chatbot developed by OpenAI, built on advanced language models to facilitate human-like conversational interactions. Launched in November 2022, it utilizes a transformer architecture to understand and generate text, with applications ranging from content creation to customer service. Despite its capabilities, there are concerns about potential misuse and biases in its responses, which OpenAI aims to mitigate through moderation and user feedback.

Product Design Trends in 2024 | Teenage EngineeringsPixeldarts

��

How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow

��

The November 2023 mental health report indicates that 70% of respondents rate their mental health as 'good' or 'excellent,' with higher diagnoses reported among African Americans and non-Hispanic whites compared to Hispanics and Asians. Younger generations, particularly Gen Z and millennials, are more likely to experience mental health challenges, seek information online, and report that their mental health impacts their work and relationships. Half of the respondents feel comfortable discussing their mental health with professionals, although Gen Z shows the least comfort in this area.

AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork

��

Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.

Skeleton Culture CodeSkeleton Technologies

��

Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.

PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley

��

PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.

Content Methodology: A Best Practices Report (Webinar)contently

��

This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.

How to Prepare For a Successful Job Search for 2024Albert Qian

��

The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.

Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)

��

The 2024 social media marketing trends report highlights significant shifts influenced by generative AI, including the emergence of personalized content, the rise of virtual influencers, and a stronger focus on user-generated content. Insights were gathered from 33 experts across 23 leading independent agencies, providing a perspective that emphasizes creativity and authenticity in marketing strategies. Key trends also include the blending of B2B and B2C approaches, reflecting changes in consumer behavior and the evolving landscape of social media engagement.

Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal

��

The document discusses trends in paid search for 2024, highlighting changes in user behavior, the implications for financial services, and privacy challenges. It emphasizes the importance of adapting search strategies, utilizing AI-driven tools like performance max and smart bidding, and leveraging first-party data for better marketing efficacy. Key takeaways include holistic SEO and SEM approaches, monitoring shifting user intents, and the need for continuous performance evaluation.

5 Public speaking tips from TED - Visualized summarySpeakerHub

��

The document outlines five public speaking tips from Chris Anderson, TED Talks curator, emphasizing the importance of eye contact, vulnerability, humor, humility, and storytelling. These skills are presented as essential for engaging audiences effectively and are increasingly valuable in today's economy. The article posits that mastering these techniques can enhance speakers' ability to communicate ideas powerfully.

ChatGPT and the Future of Work - Clark Boyd Clark Boyd

��

The document provides an overview of generative AI, particularly focusing on ChatGPT and its implications for business and the job market. It discusses the rapid growth of generative AI, its applications in marketing, and the skills needed for the AI era while addressing potential job displacement and the need for adaptation. The agenda includes a Q&A session and emphasizes rethinking work in collaboration with AI technology.

Getting into the tech field. what next Tessa Mero

��

The document provides career advice for getting into the tech field, including: - Doing projects and internships in college to build a portfolio. - Learning about different roles and technologies through industry research. - Contributing to open source projects to build experience and network. - Developing a personal brand through a website and social media presence. - Networking through events, communities, and finding a mentor. - Practicing interviews through mock interviews and whiteboarding coding questions.

Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray

��

1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework. 2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections. 3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.

How to have difficult conversations Rajiv Jayarajah, MAppComm, ACC

��

2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal

��

Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta

��

Artificial Intelligence, Data and Competition – SCHREPEL – June 2024 OECD dis...OECD Directorate for Financial and Enterprise Affairs

��

How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp

��

2024 State of Marketing Report – by HubspotMarius Sescu

��

Everything You Need To Know About ChatGPTExpeed Software

��

Product Design Trends in 2024 | Teenage EngineeringsPixeldarts

��

How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow

��

AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork

��

Skeleton Culture CodeSkeleton Technologies

��

PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley

��

Content Methodology: A Best Practices Report (Webinar)contently

��

How to Prepare For a Successful Job Search for 2024Albert Qian

��

Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)

��

Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal

��

5 Public speaking tips from TED - Visualized summarySpeakerHub

��

ChatGPT and the Future of Work - Clark Boyd Clark Boyd

��

Getting into the tech field. what next Tessa Mero

��

Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray

��

How to have difficult conversations Rajiv Jayarajah, MAppComm, ACC

��

Election viewership 2020

1. ELECTION VIEWERSHIP

2. NEWS VIEWERSHIP BY WEEK Viewership trends by network are shifting now that the election is over Npower, Live TV Viewership, Avg. Impressions (000)2 0 200 400 600 800 1,000 1,200 1,400 10/26-11/1 11/2-11/8 11/9-11/15 A25-54 Avg. Imps (000) by Network CNN Fox News MSNBC HLN -60% -40% -20% 0% 20% 40% 60% 80% P18-24 P25-34 P35-44 P45-54 P55-64 P65+ % Change in Avg. Imps from w/o 10.26 to w/o 11.9 CNN Fox News MSNBC HLN Fox News viewership, across all demos saw a decrease in viewership after the election. The % change in viewership from the week prior to the week following the election, we saw between -25% to -50% decrease CNN on the other hand, increased viewership the week after the election, compared to the week prior. Similar in %, CNN saw a range of +24% to +50% increases -50% -25% +50% +24%

3. NEWS VIEWERSHIP BY DAY Npower, Live TV Viewership, A25-54 Impressions (000)3 Unsurprisingly, viewership on news networks significantly dropped on Sunday 11/8, after Biden was announced as President Elect After election night (Tuesday 11/3), Fox News viewership dipped rather quickly. Around -35% decreases the few days following CNN viewership overtook Fox News on Wednesday 11/4. This channel had somewhat steady viewership in the days after the election but saw a significant dip after Biden was named President Elect and gave his victory speech 0 500 1,000 1,500 2,000 2,500 A25-54 Avg. Imps (000) by Network CNN FOX NEWS CHANNEL HLN MSNBC Similar to CNN, while at lower numbers, MSNBC saw steady viewership until Sunday 11/8

4. VIEWERSHIP BY PROGRAM A25-54 Avg. Imps (000) by Program. Fox News is blue, CNN is green, and MSNBC is orange %s included: Share of Daily Impressions 4 Throughout the week of the election, we can see there was a change in viewership by program. From Tuesday to Wednesday, we see CNN’s top shows make the it to the top spot while Fox News takes second place 17% 13% 8% 6% 5% 5% 5%

5. VIEWERSHIP BY PROGRAM A25-54 Avg. Imps (000) by Program. Fox News is blue, CNN is green, and MSNBC is orange %s included: Share of Daily Impressions 5 Friday and Saturday is where we see the biggest shifts. Some MSNBC shows took over Fox News’ second top spot 7% 6% 5% 5% 25% 19% 17%

6. BROADCAST NEWS VIEWERSHIP Npower, Live TV Viewership, A25-54 Impressions (000), Fox did not air news content on Wednesday 6 Unsurprisingly, on election day, News viewership on Broadcast networks had higher impressions than the network on average On Wednesday, the gap between news and average viewership was negligible 0 200 400 600 800 1,000 1,200 1,400 ABC Avg. ABC News CBS Avg. CBS News FOX Avg. FOX News NBC Avg. NBC News Tuesday 11/3 0 200 400 600 800 1,000 1,200 1,400 1,600 1,800 2,000 ABC Avg. ABC News CBS Avg. CBS News FOX Avg. NBC Avg. NBC News Wednesday 11/4

7. BROADCAST NEWS VIEWERSHIP Npower, Live TV Viewership, A25-54 Impressions (000), Fox did not air news content on Friday or Saturday 7 On Friday, the gap between news and average viewership was slightly bigger than the days prior (Wednesday and Thursday) When Biden was named President Elect on Saturday 11/7, news viewership was on par or below the broadcast average 0 200 400 600 800 1,000 1,200 1,400 ABC Avg. ABC News CBS Avg. CBS News FOX Avg. NBC Avg. NBC News Saturday 11/7 0 100 200 300 400 500 600 700 800 900 1,000 ABC Avg. ABC News CBS Avg. CBS News FOX Avg. NBC Avg. NBC News Friday 11/6

�ݺ�ߣ

Election viewership 2020

Recommended

More Related Content

Recently uploaded (20)

Featured (20)

Election viewership 2020