Embracing Social Network
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This document discusses the growth and popularity of social media and social networks. It notes that 2/3 of the global internet population visits social networks, which is now the 4th most popular online activity ahead of email. It also mentions that time spent on social networks is growing 3 times faster than overall internet usage, accounting for 10% of internet time. The document encourages embracing social media and provides statistics on user demographics and behaviors.
Embracing Social Network
- 3. Social media revolution?Yes, we know@ttasse
- 4. Do we care ?2/3 of the global internet population visit social networks.束Nielsen, Global Faces & Networked Places, 2009損@ttasse
- 5. Do we care ?Visiting social sites isnow the 4th mostpopular online activity ahead of personal emailβNielsen, Global Faces & Networked Places, 2009損@ttasse
- 6. Didyou know? Version 4.0http://www.youtube.com/watch?v=6ILQrUrEWe8&feature=player_embedded@ttasse
- 7. Since@ttasse
- 8. Since102, 747 as today@ttasse
- 9. Since102, 747 as todayApple hits 2 billiondownloads@ttasse
- 10. Since@ttasse
- 12. More than 260 languagesSince14 as today@ttasse
- 13. Teens - Mobile Media@ttasse
- 14. Teens - Mobile MediaEmail 28%83%@ttasse
- 15. Do we care ?GenY is strong in numbers and affluence. The group has more than 75 millionmembers, second in population only to the 80million baby boomersUS Datahttp://www.deloitte.com@ttasse
- 16. Do we care ?Gen X about 40 millionhttp://www.deloitte.com@ttasse
- 17. Facebook, status per day30 millionunique visitors@ttasse
- 18. Facebook, status per day30 millionunique visitorsAverage of 45 millionstatus update@ttasse
- 20. Do we care ?Time spent on social networks isgrowingat3X the overall internet rate, accounting for 10% of all internet timeβNielsen, Global Faces & Networked Places, 2009損@ttasse
- 21. Do we care ?For companies, resistance to social media is futileβBusinessWeek, February, 2009損@ttasse
- 22. Time for embracing 2.0@ttasse
- 23. =)Follow me on twitter@ttasse