Ethans media conventions of a radio ad
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Radio advertisements for documentaries are typically 20-30 seconds and include audio clips from interviews or the documentary itself played under an upbeat voiceover by a male or female narrator. The voiceover states facts about the documentary and asks rhetorical questions to intrigue listeners, while a catchy song related to the documentary's themes plays in the background. The voiceover also announces the documentary's tagline at the end to leave listeners wanting to watch.
Ethans media conventions of a radio ad
- 1. Codes and Conventions of a Radio Advert Ethan JOnes
- 2. Radio Adverts • Lasts 20-30 seconds • Includes audio from the documentary for example vox pops and interview snip its. • Often has a song playing behind the voice over, the song should be catchy and memorable and have something to do with the themes of the documentary. • The voice over should be upbeat and interesting and should intrigue the listener to watch the documentary. • The voice over is often female but can be male • The voice over should say facts and ask rhetorical questions to intrigue the listener. • Tagline should be said by the voice over.