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What is design ethics and how it contributes to outstanding product design? This is informative talk meant to inspire and start deep conversation on the topic. Milovan analyze ethics in product design from multiple angles and give his view on the importance of having unified ethical codex before even start designing. He presents striking case studies and stories where bad design manipulated users' attention, exploited user's resources, mislead users and even hurt them. Join Practical UX movement and meetup: practical-ux.com/slack www.meetup.com/Practical-UXRead less