Euro 2016 - Miles The Agency
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This document discusses how the music and entertainment agency Miles can help brands enhance their marketing campaigns around the upcoming Euro 2016 soccer tournament in France. Miles can source French music artists and actors for content, PR, and events to help brands integrate a "French touch" into their storytelling and executions. As artist managers and with senior management originally from France, Miles has extensive experience and connections within the French music industry to broker partnerships between artists and brands.
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Euro 2016 - Miles The Agency
- 1. EURO 2016 ENHANCE YOUR MARCOMMS INVESTMENT WITH MUSIC & ENTERTAINMENT
- 2. Your communication is geared towards sports and France this summer, taking advantage of the Euro as the main attraction for British audiences, as England and Wales are qualified. While you have already integrated the alignment between your brand and the biggest football event of the year, you may be more at odds to tackle the French element.You surely do not want to get again in the same clich辿s and want to stage your brand in the France of 2016. Entertainment can help you in many ways as it can deliver that extra cultural ingredient that you can bring in your communication, storytelling and content marketing. Besides, the French Scene is incredibly vibrant right now. PREPARE FOR THE FRENCH SUMMER
- 3. HOW WE CAN HELP We can assist you in the following ways: 1. Source and book French music artists and actors for: ≒ Content marketing ≒ Media communications and PR ≒ Corporate Events, whether in France or the UK 2. Source and negotiate all related copyrights needed for your campaign 3. Input into your strategic planning and creatives, by adding a French Touch into your storytelling and execution
- 4. WE ARE A TEAM OF MUSIC, MARKETING, BRAND AND MEDIA SPECIALISTS WE KNOW MUSIC As artist managers ourselves, we know how both sides work music and brands so we create and broker realistic partnerships which respect both cultures, benefiting both parties and ensuring delivery. Artist management and marketing is at the heart of our business. We have developed a TRUSTED reputation within the music world - artists, record labels, artist management companies and rights owners, which means that we are able to navigate this often complex world with ease and efficiency - delivering mutually beneficial partnerships and deals that deliver true value exchange. WE KNOW BRAND Our team comes from a solid brand and media background. We have great expertise in deal making, creative ideation and campaign planning.We are proven in extracting the maximum value from music and artist partnerships for our clients. WE KNOW FRANCE With senior management originally from France, MILES has remained very close to the music and entertainment scene of the country.This native DNA has been further enhanced by the fact that MILES manages two French acts and deals on a day-to-day basis with French music stakeholders labels, agents, publishers. To see more of our work: www.miles-theagency.com WHY MILES?
- 5. RECENT COLLABORATIONS We Are I.V The Kooples Paris Jess Glynne Westfield London James Arthur MEC London Little Mix Intu Birmingham Emeli Sande Moet & Chandon NewYork City Paolo Nutini Private Florence Jessie J SAP Singapore George Ezra Private London Simple Minds Annabels London James Morrison Private England Lady Gaga Metro International London DJ Cassidy Private Riga
- 6. 油 油 Jacqui GREEN Director of Business Development jacqui@miles-theagency..com Pierre-Jean SEBERT Co-CEO pj@miles-theagency..com Sanna ENGELBREKTSON TORNWALL Project Manager sanna@miles-theagency..com OFFICE 0207 384 9028