際際滷

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Evaluation
Q1 In what ways does your media product use, develop or

challenge forms and conventions of real media products?
Q2 How effective is the combination of your main

product and ancillary texts?
What have you learned from your audience

feedback?

   We needed to find out what our target audience
   liked and disliked not only in music videos but
   also in our ideas for our music video.
   Its really important to find out what your
   audience think because in the end - they are the
   ones who are going to be judging it, and its also
   really helpful to gain ideas from people outside
   of the class who dont have experience of
   media.
One way we gained audience feedback was by
creating an audience questionnaire to find out
what our target audience liked to see in a music
video.

Another way we gained audience feedback was
to film some of our peers watching our draft
video and then to film them whilst asking what
they did and didnt like about our music video.

Doing these things really helped us decide some
specific decisions and it gave us an overview of
the atmosphere our video should give.
Audience questionnaire
So to get an idea of what our audience
liked to see in a music video we created
an audience questionnaire  this really
helped when we were coming up with
initial ideas of what to add into our
music video.

We asked questions that we felt could
help us with aspects we were perhaps
stuck on or needed specific ideas for
such as which of these do you look for
and enjoy in a music video? with a
choice of answers they could tick!

To analyze these we put the answers
together and used PowerPoint to add all
our findings into an easily readable
technology
Filming reactions
So we chose four random people in our year group to take a look at our
draft version of our music video, we filmed them watching this so we
could look for any specific reactions and then we asked them if there
were any particular moments which they liked or disliked.

These were really helpful for us, even though to begin with we werent
happy with our draft and didnt feel confident in showing any of our
peers yet  we are really happy we did as it helped us out a lot in what
we needed to change in our music video and what was working
effectively.
Basically what we did with the videos is re watched them and
noted down specific things that our peers said needed to be
changed and what worked well;

                         What we took from their feedback;

                            I understood the story well  this was an important factor
                            for us as we had previously been told our story was not
                            clear.

                            Wasnt too cheesy  you know its meant to be cheesy 
                            again this is something we were worried about and so it
                            was good to know it came across as meant to be cheesy.

                            There were a few blank parts when I thought it had
                            finished  we hadnt yet completed filming and still had
                            about 3 shots to film so this is understandable

                            The first time Ryan and Will come in Im not sure if its in
                            sync  we looked at this and it seems as we were editing
                            we accidently moved this shot forward a small amount.
Conclusion; what we learned from
audience feedback
 Overall we both found the audience feedback really helpful however if we
 were to do this project again heres what we would do differently;

 - Hold a focus group and ask more in depth questions to our target
 audience

 - Post our draft music video on a social networking site such as facebook
 to get a wider range of views, perhaps of people who dont attend our
 school and of a wider age range

 - Create an audience questionnaire prior to creating our ancillary tasks
 specifically for them as this would have given us more of a starting idea
 for our digi packs.

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Evaluation

  • 2. Q1 In what ways does your media product use, develop or challenge forms and conventions of real media products?
  • 3. Q2 How effective is the combination of your main product and ancillary texts?
  • 4. What have you learned from your audience feedback? We needed to find out what our target audience liked and disliked not only in music videos but also in our ideas for our music video. Its really important to find out what your audience think because in the end - they are the ones who are going to be judging it, and its also really helpful to gain ideas from people outside of the class who dont have experience of media.
  • 5. One way we gained audience feedback was by creating an audience questionnaire to find out what our target audience liked to see in a music video. Another way we gained audience feedback was to film some of our peers watching our draft video and then to film them whilst asking what they did and didnt like about our music video. Doing these things really helped us decide some specific decisions and it gave us an overview of the atmosphere our video should give.
  • 6. Audience questionnaire So to get an idea of what our audience liked to see in a music video we created an audience questionnaire this really helped when we were coming up with initial ideas of what to add into our music video. We asked questions that we felt could help us with aspects we were perhaps stuck on or needed specific ideas for such as which of these do you look for and enjoy in a music video? with a choice of answers they could tick! To analyze these we put the answers together and used PowerPoint to add all our findings into an easily readable technology
  • 7. Filming reactions So we chose four random people in our year group to take a look at our draft version of our music video, we filmed them watching this so we could look for any specific reactions and then we asked them if there were any particular moments which they liked or disliked. These were really helpful for us, even though to begin with we werent happy with our draft and didnt feel confident in showing any of our peers yet we are really happy we did as it helped us out a lot in what we needed to change in our music video and what was working effectively.
  • 8. Basically what we did with the videos is re watched them and noted down specific things that our peers said needed to be changed and what worked well; What we took from their feedback; I understood the story well this was an important factor for us as we had previously been told our story was not clear. Wasnt too cheesy you know its meant to be cheesy again this is something we were worried about and so it was good to know it came across as meant to be cheesy. There were a few blank parts when I thought it had finished we hadnt yet completed filming and still had about 3 shots to film so this is understandable The first time Ryan and Will come in Im not sure if its in sync we looked at this and it seems as we were editing we accidently moved this shot forward a small amount.
  • 9. Conclusion; what we learned from audience feedback Overall we both found the audience feedback really helpful however if we were to do this project again heres what we would do differently; - Hold a focus group and ask more in depth questions to our target audience - Post our draft music video on a social networking site such as facebook to get a wider range of views, perhaps of people who dont attend our school and of a wider age range - Create an audience questionnaire prior to creating our ancillary tasks specifically for them as this would have given us more of a starting idea for our digi packs.