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evaluation 4

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Amy Chau

The target audience for the media product is females ages 13-25, as high school movies typically attract young female viewers who can relate to the female protagonist's high school problems. The wider target audience includes males who can relate to supporting roles. To attract the core audience, the media product will have bold, colorful titles and a visually stimulating soundtrack including popular pop music. The document then analyzes the typical audience of the movie Mean Girls, finding their general interests include cinema, magazines, and social media. It identifies spending habits and favorite movies, TV shows, books, music, and apps to match the target audience.

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WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT? Evaluation question 4
TARGET AUDIENCE Our main target audience consists of females of ages from 13-25 because young females are usually the viewers of high school movies. This is because the main character is a female and the main plot surrounds her high school problems- allowing female viewers to relate easily. Our wider target audience are males who can relate to the supporting roles such as the male love interest or the loser boy. To attract our core audience we have bold, colourful titles which will also be visually stimulating by the movement of them. To address them we also made use of an effective soundtrack (which includes pop music which many people know of- Fancy by Iggy Azelea) which the audience will enjoy listening to so that they can engage with the movie more and be put in the right mood.
TO FIND OUT WHO OUR AUDIENCE IS WE FOUND OUT WHO THE TYPICAL AUDIENCE OF MEAN GIRLS IS The demographi cs generalise as a female of age 25- 29 who has a typical profession of being in the entertainme nt/media industry
WE FOUND OUT THEIR GENERAL INTERESTS She enjoys going cinema, reading celebrity/fashi on magazines and sleeping
WE FOUND OUT WHERE SHE ENJOYS TO SPEND HER EXTRA MONEY She is an avid user of social media such as Instagram and spends a lot of her money on clothes shopping
LASTLY WE FOUND OUT HER FAVOURITE MOVIES, MUSIC, TV SHOWS AND CELEBRITIES.. She is mainly into romantic comedies/hi gh school movies. She enjoys following up on actors lives and listens to a range of musicians from different
SO OUR TARGET AUDIENCE WILL BE SIMILAR AS THAT ONE A facebook profile is being shown to show the typical viewer who would enjoy watching Colly.
THESE ARE HER FAVOURITE MOVIES Similarly, she enjoys high school movies and romantic comedies
THESE ARE HER FAVOURITE TV SHOWS.. Reality programs, singing competitions and high school tv shows are her favourites
THESE ARE HER FAVOURITE BOOKS She doesnt read much but is into romance novels and fashion/celeb rity magazines
THESE ARE HER FAVOURITE MUSIC ARTISTS She is mostly into up to date pop artists and boy bands
THESE ARE HER FAVOURITE APPS... She is an avid user of social media apps and shopping apps

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evaluation 4

  • 1. WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT? Evaluation question 4
  • 2. TARGET AUDIENCE Our main target audience consists of females of ages from 13-25 because young females are usually the viewers of high school movies. This is because the main character is a female and the main plot surrounds her high school problems- allowing female viewers to relate easily. Our wider target audience are males who can relate to the supporting roles such as the male love interest or the loser boy. To attract our core audience we have bold, colourful titles which will also be visually stimulating by the movement of them. To address them we also made use of an effective soundtrack (which includes pop music which many people know of- Fancy by Iggy Azelea) which the audience will enjoy listening to so that they can engage with the movie more and be put in the right mood.
  • 3. TO FIND OUT WHO OUR AUDIENCE IS WE FOUND OUT WHO THE TYPICAL AUDIENCE OF MEAN GIRLS IS The demographi cs generalise as a female of age 25- 29 who has a typical profession of being in the entertainme nt/media industry
  • 4. WE FOUND OUT THEIR GENERAL INTERESTS She enjoys going cinema, reading celebrity/fashi on magazines and sleeping
  • 5. WE FOUND OUT WHERE SHE ENJOYS TO SPEND HER EXTRA MONEY She is an avid user of social media such as Instagram and spends a lot of her money on clothes shopping
  • 6. LASTLY WE FOUND OUT HER FAVOURITE MOVIES, MUSIC, TV SHOWS AND CELEBRITIES.. She is mainly into romantic comedies/hi gh school movies. She enjoys following up on actors lives and listens to a range of musicians from different
  • 7. SO OUR TARGET AUDIENCE WILL BE SIMILAR AS THAT ONE A facebook profile is being shown to show the typical viewer who would enjoy watching Colly.
  • 8. THESE ARE HER FAVOURITE MOVIES Similarly, she enjoys high school movies and romantic comedies
  • 9. THESE ARE HER FAVOURITE TV SHOWS.. Reality programs, singing competitions and high school tv shows are her favourites
  • 10. THESE ARE HER FAVOURITE BOOKS She doesnt read much but is into romance novels and fashion/celeb rity magazines
  • 11. THESE ARE HER FAVOURITE MUSIC ARTISTS She is mostly into up to date pop artists and boy bands
  • 12. THESE ARE HER FAVOURITE APPS... She is an avid user of social media apps and shopping apps