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Explorative computing and consulting - a love affair

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Ablona AB
Ablona AB

This document discusses explorative computing and its relationship to management consulting. It provides examples of how explorative computing can be used in management consulting engagements. Specifically: 1) Explorative computing uses computers, programming, and online resources to create models of domains and investigate solutions to problems. It is done collaboratively with domain experts, generalists, and tool experts. 2) A case study is described where explorative computing was used to help a baby product company analyze international markets and identify priority countries for expansion. Various models and analyses were developed during workshops to inform their decisions. 3) Explorative computing is well-suited for management consulting currently due to trends like "digital transformation

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Explorative Computing and Management Consulting - A Love Affair Presentation @ Digitalist 190322 Fredrik D?berl Ablona
E & M -> Love affair Case study: Babies Q&A Topics
My normal day to day work¡­
Ablona Founded in 2004 4 persons Focus on knowledge intensive SME (software, professional services..)
Explorative computing ¨C Using computers, programming and net resources to create a model of domain and then use the model to investigate a large space of possible solutions to solve a problem ¨C Broad and fuzzy requirements/SLA ¨C Done with small groups of domain experts, generalists and tool experts Example: Hackathons, Design Sprints, Modelling sessions Management consulting ¨C A social science discipline ¨C Advisor to management in organizations ¨C Implement and maintain processes & systems Explorative Computing (EC) & Management Consulting (MC)..
Explorative computing and consulting - a love affair
Timing ¨C ¡±Digital transformation¡± -> Organizations must be more ¡±explorative¡± (James March..) Tempo ¨C Quick results for changing circumstances Tools ¨C Wolfram, Python & Jupyter.. (notebooks) that support ¡±Advanced Analytics¡± (math, time series, pattern matching, functional programming, machine learning, advanced diagrams¡­) ¨C Available for non-professional programmers (i.e. management consultants) ..a Love Affair. Why now?
Goto market model ¨C Calmark Market intelligence ¨C Russian Diplomacy Analyst workbench for researcher at Institute for Foreign Affairs Industry Analysis ¨C Acquisition Analyst workbench for X Company Analysis ¨C Meridium, Inuse, ¡­ CASES
Save babies, see https://www.calmark.se/ CASE Goto Market model- Calmark Phase 1 and Phase2 launch countries
Key questions that drove the exploration ¨C Lots of births.. ¨C ..can they afford the product? ¨C ..richer countries, fewer births/woman.. ¨C Where do we want to go? Corruption index ¨C Which countries influences others? Influence graph Market segmentation based on this? (code from modelling session on the next couple of slides, coding by me during/between sessions) Workflow from intial meeting with CEO and CFO
Lots of births. But what about the female population? Code that I wrote during the meeting
Richer countries -> fewer births/woman. Where do we want to go? Searching for all countries at Wolfram Alpha Known attribute of country
CEO ¡±Been in Laos¡±, ¡­ -> High CI=.. -> Indirect sales (if any..) Finding the source before the next session Patternmatching to extract the right data Mapping to Entity model
Findclusters -> 4 segments of countries -> Typical Managment Consulting topics per segment: Pricing, Direct/Indirect sales, Estimated market shares, Production forecasts based on these segments Advanced analytics¡­
Prioritize in the clusters based on ¡±x influences c1, c2¡­¡±
Added more dimensions ¨C ¡±CE¡±, Healthcare structure, Birth forecasts, Homicides, Poverty, Health spending, Education, ¡±Similar to ..¡± searches based on multiple dimensions ¨C Which countries are similar to Vietnam given d1, .., dk, .. Adaption of product, Sigmoid curve instead of ¡±CAGR¡± What else are we doing ?
Q&A
Background
Positive Emotions Attractor (PEA) Embrace vagueness, contradictions and inconsistencies. Values in a EC engagement
<Resursbilder>
Shannon, Turing and Hopper¡­ ¨C Everything interesting can be represented by {0,1} ¨C https://en.wikipedia.org/wiki/A_Mathe matical_Theory_of_Communication ¨C All interesting procedures can be programmed ¨C https://en.wikipedia.org/wiki/Turing_ machine ¨C Programming is for everyone. ¨C https://en.wikipedia.org/wiki/COBOL Computational thinking ¨C short history
Good Strategy/Bad Strategy; The Difference and Why It Matters, Richard Rumel, 2011 Good strategy has a kernel consisting of: ¨C challenge ¨C policy ¨C action (similar to standard book Exploring Strategy by Angwin et al.) Strategy ¨C An operational definition

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Explorative computing and consulting - a love affair

  • 1. Explorative Computing and Management Consulting - A Love Affair Presentation @ Digitalist 190322 Fredrik D?berl Ablona
  • 2. E & M -> Love affair Case study: Babies Q&A Topics
  • 3. My normal day to day work¡­
  • 4. Ablona Founded in 2004 4 persons Focus on knowledge intensive SME (software, professional services..)
  • 5. Explorative computing ¨C Using computers, programming and net resources to create a model of domain and then use the model to investigate a large space of possible solutions to solve a problem ¨C Broad and fuzzy requirements/SLA ¨C Done with small groups of domain experts, generalists and tool experts Example: Hackathons, Design Sprints, Modelling sessions Management consulting ¨C A social science discipline ¨C Advisor to management in organizations ¨C Implement and maintain processes & systems Explorative Computing (EC) & Management Consulting (MC)..
  • 7. Timing ¨C ¡±Digital transformation¡± -> Organizations must be more ¡±explorative¡± (James March..) Tempo ¨C Quick results for changing circumstances Tools ¨C Wolfram, Python & Jupyter.. (notebooks) that support ¡±Advanced Analytics¡± (math, time series, pattern matching, functional programming, machine learning, advanced diagrams¡­) ¨C Available for non-professional programmers (i.e. management consultants) ..a Love Affair. Why now?
  • 8. Goto market model ¨C Calmark Market intelligence ¨C Russian Diplomacy Analyst workbench for researcher at Institute for Foreign Affairs Industry Analysis ¨C Acquisition Analyst workbench for X Company Analysis ¨C Meridium, Inuse, ¡­ CASES
  • 9. Save babies, see https://www.calmark.se/ CASE Goto Market model- Calmark Phase 1 and Phase2 launch countries
  • 10. Key questions that drove the exploration ¨C Lots of births.. ¨C ..can they afford the product? ¨C ..richer countries, fewer births/woman.. ¨C Where do we want to go? Corruption index ¨C Which countries influences others? Influence graph Market segmentation based on this? (code from modelling session on the next couple of slides, coding by me during/between sessions) Workflow from intial meeting with CEO and CFO
  • 11. Lots of births. But what about the female population? Code that I wrote during the meeting
  • 12. Richer countries -> fewer births/woman. Where do we want to go? Searching for all countries at Wolfram Alpha Known attribute of country
  • 13. CEO ¡±Been in Laos¡±, ¡­ -> High CI=.. -> Indirect sales (if any..) Finding the source before the next session Patternmatching to extract the right data Mapping to Entity model
  • 14. Findclusters -> 4 segments of countries -> Typical Managment Consulting topics per segment: Pricing, Direct/Indirect sales, Estimated market shares, Production forecasts based on these segments Advanced analytics¡­
  • 15. Prioritize in the clusters based on ¡±x influences c1, c2¡­¡±
  • 16. Added more dimensions ¨C ¡±CE¡±, Healthcare structure, Birth forecasts, Homicides, Poverty, Health spending, Education, ¡±Similar to ..¡± searches based on multiple dimensions ¨C Which countries are similar to Vietnam given d1, .., dk, .. Adaption of product, Sigmoid curve instead of ¡±CAGR¡± What else are we doing ?
  • 17. Q&A
  • 19. Positive Emotions Attractor (PEA) Embrace vagueness, contradictions and inconsistencies. Values in a EC engagement
  • 21. Shannon, Turing and Hopper¡­ ¨C Everything interesting can be represented by {0,1} ¨C https://en.wikipedia.org/wiki/A_Mathe matical_Theory_of_Communication ¨C All interesting procedures can be programmed ¨C https://en.wikipedia.org/wiki/Turing_ machine ¨C Programming is for everyone. ¨C https://en.wikipedia.org/wiki/COBOL Computational thinking ¨C short history
  • 22. Good Strategy/Bad Strategy; The Difference and Why It Matters, Richard Rumel, 2011 Good strategy has a kernel consisting of: ¨C challenge ¨C policy ¨C action (similar to standard book Exploring Strategy by Angwin et al.) Strategy ¨C An operational definition