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Facebook cheat sheet 2017

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Binh Van

This document provides size specifications for various Facebook formats including profile photos, cover photos, newsfeed images, videos, apps, clicks to website, lead generation, offers, page likes, and text. It specifies pixel dimensions and ratios for images, character limits for text on desktop and mobile, and recommended file formats and specifications for videos to be displayed properly on Facebook.

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FacebookCheatSheet All Sizes and Dimensions 2017 Updated July 15, 2017
FacebookBusinessPage Profilephoto:180x180 pixels.Displaysat 160x 160. Facebookcoverphotosize: 828x315px NewsFeedlinkimagesize: 1200x900 px NewsFeedlinkimageratio: 4:3 Desktopnewsfeeddisplay:Upto 470x470 px Mobilenewsfeeddisplay:Upto 626x840 px Rightcolumnimagesize:254 x133px Text:Desktopnewsfeed displays500characters, mobile110characters, rightcolumnad90characters.
FacebookVideoSize Thumbnailimage: 1200x 675px Aspectratio: 16:9or 1:1 Video:h.264, square pixels,fixedframe rate (max 30fps), progressivescan Format:.mp4 container ideallywithleading moovatom, noedit lists Audio:stereo aac,128kbps+ preferred Filesize:up to4gb Rightcolumnimagedisplay:254x133px Text:Desktopnewsfeed displays500 characters, mobile110 characters, right column ad90 characters
FacebookApps Imagesize:1200 x628 px Imageratio:1.9:1 Desktopnews feeddisplay:470 x246 px Mobilenewsfeed display:560 x293 px Rightcolumndisplay:254 x133 px Text:Desktop newsfeeddisplays90 characters,mobile 110characters, right column ad 90 characters.
Clicks toWebsite Imagesize:1200 x628 px Imageratio:1.9:1 Desktopnews feeddisplay:470 x246 px Mobilenewsfeed display:560 x292 px Rightcolumndisplay:254 x133 px Text:Desktop newsfeeddisplays500 characters,mobile 110characters, right column ad 90 characters.
LeadGeneration Imagesize:1200 x628 px Imageratio:1.9:1 Desktopnews feeddisplay:470 x246 px Mobilenewsfeed display:560 x292 px Text:Desktop newsfeeddisplays500 characters,mobile 110characters.
FacebookOffers Imagesize:1200 x628 px Imageratio:1.9:1 Desktopnews feeddisplay:470 x246 px Mobilenewsfeed display:560 x292 px Rightcolumndisplay:254 x133 px Text:Desktop and mobile newsfeeds display90 characters.
Facebook Page Likes Imagesize:1200 x444 px Imageratio:1.9:1 Desktopnews feeddisplay:470 x174 px Mobilenewsfeed display:560 x208 px Rightcolumndisplay:254 x94 px Text:Desktop newsfeeddisplays500 characters,mobile 110characters, right column ad 90 characters.
FacebookText Maximumallowedcharacters:500 Goodlengthtoaimfor:150 characters orless.
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Facebook cheat sheet 2017