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Facilitating gsupplementary services

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This document discusses key elements of service marketing for the hospitality and tourism industries. It identifies facilitating supplementary services like providing directions, hours of operation, prices and documentation. It also discusses order taking elements such as memberships, reservations, and rental agreements. Billing elements covered include periodic statements, invoices and different payment methods like cash, credit cards, coupons and automatic payment deductions. The document provides examples of how these elements are used for services in hospitality industries.

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Welcome to [ ]Service Marketing Topic: Service Marketing For Hospitality And Toursim
FACILITATING SUPPLEMENTARY SERVICES
Information of Direction to service site - Schedule/ service hours - Prices - Reminders - Warnings - Conditions of sale/service - Notification of changes - Documentation - Confirmation of reservations - Summaries of account activities - Reciepts and tickets - Consultation elements
Examples Of Oder Taking Elements − Memberships in clubs/programs − Subscription services (e.g., utilities) − Prerequisite based serviced (e.g., financial credit, college enrolment) Seats/tablesrooms – Vehicles or equipment rental – Professional appointments - Applications Reservations and check in Order entry − On-site order fulfillment − Mail/telephone/e-mail/web order
Billing of Periodic statements of account activity - Invoices for individual transactions - Verbal statements of amount due - Self-billing (computed by customer) - Machine display of amount due - Consultation elements
Examples Of Hospitality Elements Cash handling or change giving - Check handling - Credit/charge/debit card handling - Coupon redemption - Self-service Direct to payee or intermediary − Insert card, cash or token into machine − Electronic funds transfer − Mail a checck − Enter credit card number onlne Automatic deduction from financial deposits − Automated systems (e.g., machine- readable tickets that operate entry gate) − Humn systems (e.g., toll collectors

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Facilitating gsupplementary services

  • 1. Welcome to [ ]Service Marketing Topic: Service Marketing For Hospitality And Toursim
  • 3. Information of Direction to service site - Schedule/ service hours - Prices - Reminders - Warnings - Conditions of sale/service - Notification of changes - Documentation - Confirmation of reservations - Summaries of account activities - Reciepts and tickets - Consultation elements
  • 4. Examples Of Oder Taking Elements − Memberships in clubs/programs − Subscription services (e.g., utilities) − Prerequisite based serviced (e.g., financial credit, college enrolment) Seats/tablesrooms – Vehicles or equipment rental – Professional appointments - Applications Reservations and check in Order entry − On-site order fulfillment − Mail/telephone/e-mail/web order
  • 5. Billing of Periodic statements of account activity - Invoices for individual transactions - Verbal statements of amount due - Self-billing (computed by customer) - Machine display of amount due - Consultation elements
  • 6. Examples Of Hospitality Elements Cash handling or change giving - Check handling - Credit/charge/debit card handling - Coupon redemption - Self-service Direct to payee or intermediary − Insert card, cash or token into machine − Electronic funds transfer − Mail a checck − Enter credit card number onlne Automatic deduction from financial deposits − Automated systems (e.g., machine- readable tickets that operate entry gate) − Humn systems (e.g., toll collectors