The document criticizes the juxtaposition of ads in a magazine that showcase wealthy, fashionable women against an article about helpless rural women facing poverty and loneliness. The ads from brands like Satya Paul, Bwitch, Gili, Crimsoune Club and D'Damas depict extravagantly dressed women socializing in cities, which mocks the extreme social disparity highlighted in the article through their use of colors like red and themes of casting spells, splurging and extravagance. This irresponsible placement of ads contrasts with the magazine's goal of being socially sensitive.
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Femina 30th november 2012 sold to ads- substance of commercialism.
1. Sold To Ads: Substance of Commercialism.
FEMINA 30th November 2012
Irresponsible placement of ads in
contrast to a socially sensitive article.