Film4 Innovation Forum 2014: Digital Storytelling
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Opening & Closing speech for Film4's Innovation Forum 2014, focusing on Digital Storytelling and our investment in innovation in this area.
Film4 Innovation Forum 2014: Digital Storytelling
- 1. F I L M 4 I N N O V A T I O N F O R U M 2 0 1 4 D I G I T A L S T O R Y T E L L I N G # F I L M 4 F O R U M
- 2. F I L M 4 I N N O V A T I O N O V E R V I E W
- 3. I N V E S T I N G I N I N N O V A T I O N
- 4. We stand now at the intersection of lure and blur. The future beckons, but were only part way through inventing it. We can see the outlines of a new art form, but its grammar is as tenuous and elusive as the grammar of cinema a century ago. FRANK ROSE, THE ART OF IMMERSION
- 5. Every six months a new wave of innovation is happening. We must keep adapting to that or we will lose audiences. MARC SCHILLER, BOND 360
- 6. S T O R Y T E L L I N G F O C U S
- 7. We tell ourselves stories in order to live JOAN DIDION, THE WHITE ALBUM
- 8. We tell ourselves stories in order to live JOAN DIDION, THE WHITE ALBUM After nourishment, shelter and companionship, stories are the thing we need most in the world. PHILIP PULLMAN
- 9. I N N OVAT I O N W I T H I M PA CT
- 10. We must do the best projects in an innovative way
- 11. We must do the best projects in an innovative way These projects need to: Engage with audiences
- 12. We must do the best projects in an innovative way These projects need to: Engage with audiences Take Risks
- 13. We must do the best projects in an innovative way These projects need to: Engage with audiences Take Risks Show real impact
- 14. WHAT WE CONTINUE TO LEARN
- 15. There is real desire to do this work, but it takes time and resources
- 16. There is real desire to do this work, but it takes time and resources Holistic commissioning of fi lm and digital together gives strongest results
- 17. There is real desire to do this work, but it takes time and resources Holistic commissioning of fi lm and digital together gives strongest results All projects need to be identifi ed as early as possible in the development process
- 18. Filmmakers & wider partners dont have to have expertise in this area - they can be nurtured through the process
- 19. Filmmakers & wider partners dont have to have expertise in this area - they can be nurtured through the process Results must be viewed as qualitative as well as quantitative
- 20. M OV I N G FO RWA R D
- 21. Be proactive to stay ahead of, or create, disruptive innovation
- 22. Be proactive to stay ahead of, or create, disruptive innovation Create cohesive feature projects with digital embedded from day one
- 23. Be proactive to stay ahead of, or create, disruptive innovation Create cohesive feature projects with digital embedded from day one Experiment with truly multiplatform storytelling projects
- 24. Develop limited number of sister digital projects on higher-scale fi lms
- 25. Develop limited number of sister digital projects on higher-scale fi lms Explore opportunities in the distribution arena
- 27. F I L M 4 I N N O VAT I O N F O R U M T H A N K Y O U F O R J O I N I N G U S TO D AY # F I L M 4 F O R U M