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Rajat Sharma
Rajat Sharma

This document summarizes information about Nokia Corporation, including that it is a Finland-based multinational telecommunications company founded in 1865. It discusses Nokia's revenues, assets, employees, and history of moving into mobile device manufacturing. The document also outlines some of Nokia's past mobile technologies like 3G and Windows platforms, as well as more recent focuses on areas like near field communication, global mapping, and mobile advertising. Finally, it identifies challenges Nokia has faced in falling behind competitors and opportunities for the company to improve the local customer experience.

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CONFIDENTIAL Presenting Rajat Sharma Mohammad Nuruzaman Karan jalan
Electronic transmission of signals for communications, usually including: Telephone Radio Television Computer data Increasingly an important role in world economy $4.7 trillion in 2012 $1.5 trillion service revenue in 2010
Nokia Corporation is a Finland based multinational company Headquarter -- Keilaniemi, Espoo, city neighboring Finland's capital Helsinki. CEO -- Olli-Pekka Kallasvuo Chairman -- Jorma Ollila. Founder -- Fredrik Idestam in 1865. Nokia started as a pulp, rubber and cable manufacturer Head office in Finland Sales in more than 150 countries Manufacturing devices in nine countries
Revenue 50.722 bn (2008) Operating income 4.966 bn (2008) Net income 3.988 bn (2008) Total assets 39.582 bn (2008) Total equity 16.510 bn (2008) Employees 120,827 in 120 countries (June 30, 2009)
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Multitasking Phone 1999 Built in camera, Mp3, Bluetooth video Player Leading mobile manufacturer 3G Technology Emerged in 2002 Allows faster download music, videos and web access Supports video calling and live streaming Windows platform 2011 Merged with Microsoft Comes up with windows 7
Near field communication Radio Technology Works for short distance Exchange data with NFC enabled platform Global Mapping Platform 3D maps Best direction Provide offline navigation Nokia Ad exchange Private mobile advertising exchange Payment enabled over 200 countries Easy to implement and cost effective
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Nokia Left behind in mobile technology in past years Samsung Boom up the market with android Apple took brand advantage and its user friendly features Late choices Too longer stays on symbians wasted effort in technology like wireless charging
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Targets Local customers and provides better experience Provides better customer support Interactivity/ Gaming Regular Usage Can pull content over the internet faster No internet required
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Online marketing is a powerful tool for building your brand, connecting to consumers, and getting leads. Thats because now more than ever, consumers rely on the Web to find information about your products and services. This collection of statistics explores the latest in digital trends, giving you valuable insight into how consumers behaviour today can affect your business and how to capitalize on it. Stats gathered through July 2012.
Local Social Video Mobile Advertising
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Scalability/ Resources Flexibility Instant/ Real time Better Hardware management Easier to share content social networking Can access application from anywhere, and at all times Save money/ Cost Effective
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  • 2. Electronic transmission of signals for communications, usually including: Telephone Radio Television Computer data Increasingly an important role in world economy $4.7 trillion in 2012 $1.5 trillion service revenue in 2010
  • 3. Nokia Corporation is a Finland based multinational company Headquarter -- Keilaniemi, Espoo, city neighboring Finland's capital Helsinki. CEO -- Olli-Pekka Kallasvuo Chairman -- Jorma Ollila. Founder -- Fredrik Idestam in 1865. Nokia started as a pulp, rubber and cable manufacturer Head office in Finland Sales in more than 150 countries Manufacturing devices in nine countries
  • 4. Revenue 50.722 bn (2008) Operating income 4.966 bn (2008) Net income 3.988 bn (2008) Total assets 39.582 bn (2008) Total equity 16.510 bn (2008) Employees 120,827 in 120 countries (June 30, 2009)
  • 6. Multitasking Phone 1999 Built in camera, Mp3, Bluetooth video Player Leading mobile manufacturer 3G Technology Emerged in 2002 Allows faster download music, videos and web access Supports video calling and live streaming Windows platform 2011 Merged with Microsoft Comes up with windows 7
  • 7. Near field communication Radio Technology Works for short distance Exchange data with NFC enabled platform Global Mapping Platform 3D maps Best direction Provide offline navigation Nokia Ad exchange Private mobile advertising exchange Payment enabled over 200 countries Easy to implement and cost effective
  • 9. Nokia Left behind in mobile technology in past years Samsung Boom up the market with android Apple took brand advantage and its user friendly features Late choices Too longer stays on symbians wasted effort in technology like wireless charging
  • 11. Targets Local customers and provides better experience Provides better customer support Interactivity/ Gaming Regular Usage Can pull content over the internet faster No internet required
  • 14. Online marketing is a powerful tool for building your brand, connecting to consumers, and getting leads. Thats because now more than ever, consumers rely on the Web to find information about your products and services. This collection of statistics explores the latest in digital trends, giving you valuable insight into how consumers behaviour today can affect your business and how to capitalize on it. Stats gathered through July 2012.
  • 15. Local Social Video Mobile Advertising
  • 18. Scalability/ Resources Flexibility Instant/ Real time Better Hardware management Easier to share content social networking Can access application from anywhere, and at all times Save money/ Cost Effective