Finance media relations in Italy
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This document outlines media relations results for several finance clients. It discusses 3i, an important English fund that saw 300 press clippings per year through media relations by DAG Communication for its Italian branch. For Banca Popolare Spoleto, a new strategy launch generated 50 press clippings in a month. De Giro saw 35 press clippings in a week for its launch of a trading platform in Italy. Finally, Cineas, an Italian risk management association partnered with several insurers, generated 160 press clippings through its marketing and media relations efforts.
Finance media relations in Italy
- 2. 3i o One of油the油most important English油fund o DAG油Commnication was in油charge for油media油relations for油the油Italian branch o Results:油300油press油clippings per油year
- 3. Banca油Popolare油Spoleto o New油strategy and油management油launch for油a油premier油Italian bank o Press油release油and油interviews management油 o Results:油50油press油clipping in油a油month
- 4. De油Giro o Laun ch in油Italy油of油the油trading油platform o Marketing油and油media油relations o Results:油35油press油clippings in油a油week油
- 5. Cineas o Italian Association for油Risk Management油 (partner油are油Generali,油Reale油Mutua,油油 Zurich,油油Ania) o Marketing油strategy,油media油relations,油ADV,油 brochure,油website o Results:油160油press油clippings