Media Factory provides crowd-sourced news content and real-time reporting tools for news organizations. Their platform allows users to upload content via mobile apps, websites and other channels, and newsrooms can publish that user-generated content across multiple platforms. Media Factory offers APIs, mobile and web apps, and widgets to engage audiences and integrate user content into broadcast and digital workflows. Their solutions have been implemented by major media companies to curate millions of photos, videos and other contributions from audiences.
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Fm cj overview_v1_public
1. Introducing Media Factory:
Providing Crowd Sourced News in Real-Time for News Organizations
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
2. About Filemobile
Digital Media Digital Marketing Agencies
SaaS based Social Marketing Suite Gannett Molson / Coors BBDO
Bell Media Honda Taxi
Disney Ben and Jerrys Fluid
Founded in Sept 2006 ABC Life is Good Rain 43
Maxim Sun Life Full House Interactive
Launched in excess of 2,400 apps Fox News Royal Le Page Brandfire Marketing
Shaw Media Campbells Jet Cooper
Partners: Brightcove CBC Garage 70 Mainstreet
The Weather Network Tim Hortons Draft FCB
Based in Toronto Transcontinental Colgate Publicis Canada
Bafta Maple Leaf Foods Pixel Pusher
Active Network Fisher Price Y&R Inc
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
3. User Generated Content : The Challenge
Users producing content & interacting like never before
How do you reach these people?
How do you get their content?
How do you organize it?
How do you grow your audience?
How do you make money?
This is what Media Factory does
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
4. User Generated Content : The Solution
Real-Time News for our Real-Time World
Delivered via multiplatform
Crowd Sourced
Curate the Social Web
Publish Content Anywhere
A Flexible Approach
A Proven Platform
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
5. Product Suite
Media Factory provides a cross-platform suite of products
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
6. CJ: How it works
Media Factory APIs
Media Factory APIs
Mobile Apps Microsites Widgets
Notifications
Social Activities
Social Activities
Voting, Rating, Favorite, Uploading, Liking, Friending
Voting, Rating, Favorite, Uploading, Liking, Friending
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
7. Media Factory Overview
CURATE/
MODERATION
UPLOAD PUBLISH
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
8. CJ : Integrate
Streamline your web and broadcast workflow
Integrate UGC into what you are currently doing
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
9. CJ : Engage
Find your audiences location in Real-Time
Give them assignments with calls to action
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
10. CJ : Capture
Web Feeds
Email Mobile 1MB to 50GB
Make it easy to upload, and submit content
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
11. CJ : Curate / Moderate
Manage/curate your users/content with ease
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
12. CJ : Publish
Publish to your Web App / Mobile App / CMS / Broadcast System
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
13. Flexible: How we deliver the solution:
APIs & SDKs:
Fully documented, allow for
C custom application for any device
O or integration in any system
M
P Template:
L Create web apps fast with our component library
E
X
I
T White Label:
Complete turnkey web and mobile apps
Y
Widgets:
Web Iframe drop and go
TIME TO DEPLOY
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
14. Case Study
Contact Sales to see more Case Studies
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
15. Case Study The Weather Network
API: Cross Platform Implementation
UGC Submission promotion every 10 min on TV.
15 million u/v per month [comScore].
Cross-platform implementation using APIs.
Powering all photos and videos.
Powering video w/ pre-roll / lower-thirds.
User generated photos / videos.
Geo-filtering on 10,000 cities.
Push to Broadcast, Pull from Broadcast.
Mobile / Tablet / Desktop applications(s) for
uploading and display.
http://bit.ly/LRXpim
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
17. Media Factory Today
Over 25,000,000 unique visitors per month*.
Over 2 million user sessions per day
72 million API calls per month..
100,000 photos / videos uploaded per month.
100,000 comments per month.
Over 4,500,000 registered users.
Over 8,000,000 media items uploaded.
33,000,000 media views per month.
* The % of pages our functionality is on comprises of this number of u/v per month.
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
18. Thank-You / Questions
Founder & CCO
Steve Hulford
D: 416-849-2045
C: 416-435-4361
E: steve@filemobile.com
T: @hulford
PRESENTATION FOR: DATE: PREPARED BY:
FRIENDS OF FILEMOBILE Q4 / 12 Filemobile Inc.
#9: Contextual integration to professional content Broadcast Integration CDN integration Storage integration Single Sign-on Into your CMS, and/ or Broadcast workflow to keep your people on task Contextually link your UGC with your Pro content
#10: See your audience , where they are, and send them push notifications
#11: Photo/video/audio/text From mobile, desktop or email Pull in #hash tags from Instagram and Twitter
#12: Organize content into different themes/genres/categories Create user assignments for your audience Approve / deny content
#13: Contextually Integrate UGC with Professional Content quickly enough to cover breaking news Dynamically converts UGC into file types and fidelity appropriate for publishing on smart phones, tablets, desktop and your broadcast network Choose from Web apps, widgets, APIs, RSS feeds, Mobile White Label or SDKs to white label applications or via our API to mobile application