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Foodably slides

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Foodably is a startup that provides smart local food recommendations based on dietary needs such as allergies, health, religion, or other restrictions by leveraging user-generated content and key relationships to seed initial content. They are seeking $500,000 in funding to hire additional staff, develop their web, mobile, and API products further, and expand partnerships and marketing campaigns nationwide to grow business and consumer adoption of their service.

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Summer 2010 Founder Institute Silicon Valley Brian Schwartz [email_address] Contact:
Foodably Overview Smart local food recommendations Recommends where to go and what to eat Based on dietary needs
Problem Dietary friendly food recommendations are not discoverable They reside on outdated forums and private email lists
Solution / Demo
Opportunity 10% of the U.S. population is diagnosed with a food allergy Health, wellness, and religious dietary needs Family and friends
Competitive Advantages Defensible from competitors and startups Significant pivot from business to food recommendations User-generated content difficult to replicate Foodably has established key relationships to seed content
Business Model Verified business profiles Sponsored listings
Financials Verified business profiles - Recurring Revenue Sponsored Listings - Per Listing Revenue Cost include hiring, viral/local/online marketing, web hosting, and lawyer fees
Seeking $500K Hiring of Engineer, Designer, and Business Dev Web, mobile, and API product development Build partnerships and third party integrations Expand business and consumer adoption campaign nationwide
Thank You

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Foodably slides

  • 1. Summer 2010 Founder Institute Silicon Valley Brian Schwartz [email_address] Contact:
  • 2. Foodably Overview Smart local food recommendations Recommends where to go and what to eat Based on dietary needs
  • 3. Problem Dietary friendly food recommendations are not discoverable They reside on outdated forums and private email lists
  • 5. Opportunity 10% of the U.S. population is diagnosed with a food allergy Health, wellness, and religious dietary needs Family and friends
  • 6. Competitive Advantages Defensible from competitors and startups Significant pivot from business to food recommendations User-generated content difficult to replicate Foodably has established key relationships to seed content
  • 7. Business Model Verified business profiles Sponsored listings
  • 8. Financials Verified business profiles - Recurring Revenue Sponsored Listings - Per Listing Revenue Cost include hiring, viral/local/online marketing, web hosting, and lawyer fees
  • 9. Seeking $500K Hiring of Engineer, Designer, and Business Dev Web, mobile, and API product development Build partnerships and third party integrations Expand business and consumer adoption campaign nationwide