FourD Analysis Phase Presentation
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Team FourD - TU Delft Casper van der Meer - Student MSc. Integrated Product Design (IPD) Emma Haagen - Student Msc. Design for Interaction (DfI) Juan David Martin - Student MSc. Strategic Product Design (SPD) Nick van der Velde - Student MSc. Strategic Product Design (SPD)
FourD Analysis Phase Presentation
- 2. Presentation Analysis Phase - November 2011 Honey Bee Network
- 3. INTRO DESIGN CHALLENGE APPROACH PRODUCT USER BUSINESS DESIGN GOAL
- 4. INTRODUCTION Nick van der Velde Juan David Martin Casper van der Meer Emma Haagen Team FourD
- 5. Delft University of Technology faculty of Industrial Design Engineering
- 6. Casper van der Meer // Integrated Product Design
- 7. Emma Haagen // Design for Interaction
- 8. Juan David Martin // Strategic Product Design
- 9. Nick van der Velde // Strategic Product Design
- 10. Mehtar Hussain // inventor Mushtak Ahmed // inventor How it started
- 11. DESIGN CHALLENGE How to develop a self-sustaining windmill-service system that meets the wishes and needs of the farmers of Amreli as a mean to reach more farmers.
- 12. APPROACH User Centered
- 13. PRODUCT USER BUSINESS DESIGN GOAL Approach
- 14. Desk Research
- 15. Field Research
- 16. Contextmapping
- 17. User Test
- 18. Performance Test
- 20. USER ANALYSIS
- 21. Bhanabhai Traditional Farmer
- 23. Bauchanbhai Skeptical Farmer
- 27. NEW DESIGN trustful smooth family-friend NOW easy approachable strong ble e dicta use is clear unpr bites ssive e aggr h roug
- 28. PRODUCT ANALYSIS
- 31. Installation Minimize amount of people Maximize ease of installation
- 32. Functioning Run 24 hours unsupervised Guarantee output User is in full control Operated by any farmer Safe & durable product
- 33. Maintenance Knowledge about maintenance Willingness to maintain Monsoon maintenance plan
- 34. End of life Re-use & recyclable materials
- 36. Business now
- 37. By selling my salt I earn 20.000 rupees per season. Isalt trader is seldom coming. years old, the have salt that is already three Nowwhentoamaolder I willjob insteadthesalt farming, I like do different of but I return to farm. If a windmillme 65.000 rupees, then is rather give a diesel engine. Problem
- 38. Closed Business Model Closed Business Model Open Business Model (Positive) (Negative) (After) Revenues New revenues Shortage in revenue 0 Surplus Cost of costs reduction Costs SITUATION A SITUATION B Open Business Model
- 39. ORGANIZATION SALT MARKET WINDMILL SALT MAINTENANCE Search Fields
- 40. DESIGN GOAL
- 41. New business models where farmers do not have to rely solely on salt selling.
- 42. Self-sustainable business model for the windmill.
- 43. Develop a trustworthy windmill Ef鍖ciency, safety and ease of use.
- 44. Develop an autonomous and durable product which allows adjustments from farmer.
- 45. Develop a maintenance plan.
- 46. Communicate the autonomy and performance of the windmill.
- 47. Optimization of local production process.
- 48. Improve ease of transportation and installation.
- 49. Keep production price low.
- 50. week 1 week 2 week 3 w Ideation Concept Prototyping Testing Evaluate Planning
- 51. Thank you