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GROUP C
Contents
 What is foursquare?
 How do you use it?
    Instructions
    Badges
    Mayorships
    Superusers
 How does it benefit users?
 How does it benefit Venues and Brands?
 Infographics




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What is foursquare?
 Mobile and Web application that allows registered users to post their
  location at a venue (Check-in)

 Check-in requires active user selection
  and points are awarded at each check-in
 Users can choose whether to have their check-ins are posted to their
  Twitter or Facebook accounts

 Users can earn badges for check-in frequency or patterns such as check-in
  time
    User-generated badges will be available in the future

 Creation of To-Do list and add Tips to venues that other users can read
    Suggestions for great things to do and see: for example what to eat at
     a specific restaurant
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How do you use it?
 Instructions
 1. Install foursquare on your smartphone from
   foursquare.com:




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How do you use it?
 Instructions
 2. Register or log in:




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How do you use it?
 Instructions
 3. Find the venue you
   are at:




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How do you use it?
 Instructions
 4. Start checking-in and
   earning badges:




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How do you use it?
 Instructions
 5. Find friends:




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How do you use it?
 Instructions
 5. Find or add tips:




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How do you use it?
                  Badges
 Badges are earned by checking-in to
  various venues.
    Some badges can only be earned in a
      specific city
    Once a badge is earned, it will remain
      on that user's profile indefinitely
 There are a handful of introductory badges
  that are earned as milestones in usage
    No official foursquare badge list
 Users can now earn badges for completing
  tasks as well as checking in.


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How do you use it?
                Mayorships

 If one particular user checks into one
  venue more than anyone else in the last
  60 days:
    one check-in per day
    check-ins are valid
    has a profile picture


    they will be crowned Mayor.


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How do you use it?
    Superusers
3 levels of Superuser status:
      not to be confused with the "Super User"
        badge
 Superuser status is conferred on users who have
    been selected by foursquare staff for their helpful
    contributions to the community
      All superusers can review a queue of
        requested changes for a single city, and can
        select a new city at will.
  Level 1 - can edit venue info (address, cross street, phone, Twitter names, map
  pin location), mark venues as closed, and flag duplicate venues.
  Level 2 - can additionally merge duplicate venue listings, adjust the latitude and
  longitude of a venue, remove tags, add a web address, and add categories.
  Level 3 - adds the ability to create and remove venue aliases, as well as access a
  "global queue" of pending requests needing superuser attention.
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For Users
 foursquare is:




 fun &
 social
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For Users
 foursquare is:




 useful


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For Venues and Brands
 foursquare is:

 viral



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For Venues and Brands
 foursquare can help you:



 attract new
 customers
 and retain old ones
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For Venues and Brands
 foursquare can help you:

 create
 promotions


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For Venues and Brands
 foursquare can help you:



 get key
 info

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Infographics




Source: http://articles.businessinsider.com/2011-03-08/tech/30077845_1_places-facebook-users
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Infographics




Source: http://mashable.com/2011/01/24/foursquare-6-million-infographic/
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Infographics




Source: http://mashable.com/2011/01/24/foursquare-6-million-infographic/
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Infographics




Source: http://mashable.com/2011/01/24/foursquare-6-million-infographic/
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Infographics




Source: http://mashable.com/2011/01/24/foursquare-6-million-infographic/
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Infographics




Source: https://foursquare.com/infographics/10million
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Any Questions?




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