From creator to innovator 004
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This document discusses creativity and innovation. It begins with definitions of creativity as thinking of new things and innovation as implementing new ideas. Participants are then instructed to build Rube Goldberg machines and integrate their machines to complete simple tasks in complex ways. The document emphasizes creating ideas, selling ideas to groups, believing in ideas despite resistance, and gathering evidence of benefits to support creativity and innovation. It concludes that innovation arises from new connections and knowledge generated from sharing information across boundaries.
From creator to innovator 004
- 1. Warning This is a working session! Actual playing and thinking will be necessary!
- 2. From Creator to Innovator
- 3. Creativity is thinking up new things. Innovation is doing new things. Theodore Levitt
- 4. A person might be able to play without being creative, but he sure can't be creative without playing. Kurt Hanks and Jay Parry
- 5. A Rube Goldberg Machine A Rube Goldberg machine - a deliberately over-engineered machine that performs a simple task in a complex fashion, usually including a chain reaction Rube Goldberg (18831970)
- 7. In Action
- 8. If you build it In the box - the parts you need Think out of the box and build a Rube Goldberg machine Purpose: To move a rubber ball a minimum of 30 cm Important rules You must be able to reset the machine within 2 minutes to run again The machine must have at least 15 parts Time: 15 minutes Ready.. Set Go!
- 9. The failure of creativity How many ideas do you come up with on a given day? How many do you put forward for consideration? How many gets implemented? Why?
- 10. Opportunities for innovation starts with
- 11. Having a creative idea Easy enough! Brainstorming Lateral thinking A different point of view
- 12. Success is on the far side of failure. Thomas Watson Sr. Most people never pick up the phone, most people never ask. And thats what separates, sometimes, the people that do things from the people that just dream about them. You gotta act. And you gotta be willing to fail if youre afraid of failing, you wont get very far. Steve Jobs
- 13. If you build it Part 2 Integrate the machines Purpose: The total machine must move a rubber ball 1m at the end Important rules You must be able to reset the machine within 2 minutes to run again The machine must have at most 38 parts The original machines must be clearly identifiable Time: 15 minutes Ready.. Set Go!
- 14. Get your creative idea into the implementation mix Sell your idea! You Expect resistance Your group/team Levels of acceptance Your organization Believe! Your technology Your market It's the same each time with progress. First they ignore you, then they say you're mad, then dangerous, then there's a pause and then you can't find anyone who disagrees with you. Tony Benn
- 15. Implement with gusto Execute Enthuse Ensure acceptance By changing nothing, nothing changes. Tony Robbins
- 16. Innovation any new ideaby definition will not be accepted at first. It takes repeated attempts, endless demonstrations, monotonous rehearsals before innovation can be accepted and internalized by an organization. This requires courageous patience. Warren Bennis
- 17. Build evidence for creativity and innovation Evidence creates the benefit trail Creative thinking Idea generation Don't you believe in flying saucers, they ask me? Don't you believe in telepathy? in ancient astronauts? in the Bermuda triangle? in life after death? No, I reply. No, no, no, no, and again no. One person recently, burst out "Don't you believe in anything?" Yes, I said. I believe in evidence. I believe in observation, measurement, and reasoning, confirmed by independent observers. I'll believe anything, no matter how wild and ridiculous, if there is evidence for it. The wilder and more ridiculous something is, however, the firmer and more solid the evidence will have to be. Isaac Asimov
- 18. If you build it Part 3 The machine must activate the mystery section Time: 5 minutes Ready.. Set Go!
- 20. In conclusion Innovation is fostered by information gathered from new connections; from insights gained by journeys into other disciplines or places; from active, collegial networks and fluid, open boundaries. Innovation arises from on-going circles of exchange, where information is not just accumulated or stored, but created. Knowledge is generated anew from connections that weren't there before. Margaret J. Wheatley
- 21. And as you go, OK Go!
Editor's Notes
- #10: John Maxwell: "Five Frogs Are Sitting on a Log..." When I was a kid, one of my fathers favorite riddles to us went like this: Five frogs are sitting on a log. Four decide to jump off. How many are left?The first time he asked me, I answered, One.No, he responded, Five. Why? Because theres a difference between deciding and doing!That was a point that Dad often drove home with us. American politician Frank Clark said, What great accomplishments wed have in the world if everybody had done what they intended to do. Most people dont act as quickly as they should on things. They find themselves subject to the Law of Diminishing Intent, which says, The longer you wait to do something you should do now, the greater the odds that you will never actually do it.The reality is that you will never get much done unless you go ahead and do it before you are ready.
- #12: Associatingbuilding a broad range of knowledge from which to draw new connections.Questioningasking Why? Why not? And What if?Observingwatching behavior closely, having a keen eye.Experimentingtrying new things, taking things apart, inviting new experiences, taking risksNetworkingmeeting new people, being exposed to new ideas.A youthful monk, journeying home, reached the bank of a vast river. There were no visible means of crossing it. Standing there, he pondered for long on how he could get across. No ideas occurred to him; eventually, he gave up and was about to retrace his steps when he spotted an old Zen teacher standing on the opposite bank. He yelled across to the older man, "Oh master, I am stranded here. Can you tell me how I may get across to the other side? The aged teacher thought for a few moments, looking up and down the river. He then shouted back, My good fellow, you are on the other side!
- #18: What are the features you need in your idea management system?Idea capture and trackingIdea evaluationIdea collaborationTrack ideas through your innovation process/gatesAbility to pause ideasInnovation is the spark of insight that leads a scientist or inventor to investigate an issue or phenomenon. That insight is usually shaped by an observation of what appears to be true or the creative jolt of a new idea. Innovation is driven by a commitment to excellence and continuous improvement. Innovation is based on curiosity, the willingness to take risks, and experimenting to test assumptions. Innovation is based on questioning and challenging the status quo. It is also based on recognizing opportunity and taking advantage of it.