The Yogscast is a large gaming YouTube channel with over 5.9 million subscribers across 8 channels. They have over 1.8 billion total video views and 13 million monthly unique viewers. The Yogscast finds that their audience enjoys creative games with open narratives and providing feedback to help shape future content. They focus on in-game, live action, and personality-driven content while maintaining quality. The Yogscast pays attention to YouTube likes, social media shares, Reddit upvotes, and forum feedback to help shape future content and be responsive to their audience.
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From playtime to primetime - Mark Turpin, Business Yogscast
3. 8 Channels within the Yogscast Family:
• 5,931,439 total subscribers
• 1,881,953,488 total video views
• 13 million monthly unique viewers
• YouTube.Com/Yogscast is the 2nd most viewed
page on YouTube
5. • Our audience likes to see us play creative
games with open narratives
• Serial episodes allow audience to help shape
future content through feedback and
suggestions
6. • In Game
• Live action
• Personality driven content throughout
• Commitment to quality – Only takes one bad
video to loose Audience attention
7. • YouTube Likes
• Social Media shares
• Reddit.com Upvotes
• Forum Feedback
All allow us to shape our future content…
8. • Be Attentive
– Listen to your Audience’s feedback
• Be Reactive
– Give them more of what they like as soon as you
discover it
• Be Associative
– With both Entertainment and Quality. Ensure your
Audience enjoy interacting with you and want to
return
9. Please feel free to get in touch:
Mark Turpin
Business Development Manager
Yogscast Ltd
Editor's Notes
#3: Video made in June, since then we have grown even more…
#9: How We WorkThese are the rules of doing our stuff