From Vitamin to Painkiller: the Story of inDinero | Shift Conference 2015
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Talk about starting over when you fail, finding your customer's pain by any means, valuing empathy, worrying about the right metrics, and creating diverse teams at Shift Conference in wonderful Split, Croatia.
From Vitamin to Painkiller: the Story of inDinero | Shift Conference 2015
- 1. Andrea Barrica, venture partner/EIR @ @abarrica
- 2. From Vitamin to PainKiller: Story of
- 8. 2011
- 9. We werent making money. !
- 10. Steve Blank, a forefather of Lean Startup
- 13. 5 Lessons ! (on how to bootstrap a startup after burning $1M)
- 14. Lesson #1 dont look back
- 20. Lesson #2 back to basics: find the pain
- 24. be delightful, get referrals = $1M ARR in 10mo
- 25. "inDinero has saved us thousands of dollars and reduced the amount of time I spend thinking about accounting by many hours a week. A fantastic investment." ! - Kaz, CEO of Kash
- 26. Lesson #4 beware metrics that dont matter
- 27. the vitamin:
- 28. 20K users 5M transactions/month $2B 沿姻看界艶壊壊艶糸
- 29. the painkiller:
- 30. ! $315K MRR -400+ paying customers ! -growing 2x YoY ! -99% MoM retention rate
- 31. ! revenue MoM % growth CAC vs. LTV % referrals WAU/DAU !
- 32. Lesson #5 find pain first, then worry about scale !
- 33. not scalable? 315K MRR! 99% MoM retention rate 80% gross margins
- 34. Bonus Lesson: diverse teams win
- 35. ! Diversity will make you more money. ! +women +minorities +introverts +high empathy +all ages !