Gameplay usability is important for interactive game interfaces. Ubisoft's criteria focuses on avoiding confusion through clear signs and feedback, making gameplay comfortable through minimal workload and flexibility, and provoking action through cues and information about game state. Key principles for design include visibility of elements, consistency in behaviors and terminology, and accounting for human cognitive limitations like short attention spans and memory through grouping, context, and repetition. Modes should also be carefully managed to prevent user errors.