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GENERATION	
 C	
 
BERTHA	
 MARA	
 LIMN	
 VZQUEZ
De鍖nition	
 
 Gen	
 C	
 is	
 a	
 powerful	
 new	
 force	
 in	
 
consumer	
 culture.	
 Its	
 a	
 term	
 we	
 use	
 to	
 
describe	
 people	
 who	
 care	
 deeply	
 about	
 
creation,	
 curation,	
 connection,	
 and	
 
community.	
 Its	
 not	
 an	
 age	
 group;	
 its	
 
an	
 attitude	
 and	
 mindset.	
 
 Gen	
 C	
 is	
 a	
 powerful	
 new	
 force	
 in	
 
culture	
 and	
 trade.	
 Sixty-足鍖ve	
 percent	
 
are	
 under	
 35	
 but	
 spanning	
 generations,	
 
empowered	
 by	
 technology	
 to	
 鍖nd	
 
authentic	
 consuming	
 content	
 across	
 all	
 
platforms	
 and	
 all	
 screens,	
 when	
 and	
 
where	
 they	
 want.
Characteristics	
 GEN	
 C	
 
	
 
族霞Communication	
 
族霞Collaboration	
 
族霞Creative	
 
族霞Conexion	
 
族霞Sharing	
 
族霞Empowered	
 (dependant	
 tech	
 
族霞Independant	
 (self	
 employed)	
 
族霞Community	
 
族霞Globalthinking	
 
族霞Entertainment	
 (freelance)	
 
族霞Curiosity	
 
族霞Commitment
 Gen	
 C	
 is	
 a	
 state	
 of	
 mind	
 
 Gen	
 C	
 strives	
 for	
 expression	
 
 	
 Gen	
 C	
 is	
 a	
 taste-足maker	
 
 	
 Gen	
 C	
 de鍖nes	
 the	
 social	
 network	
 
 	
 YouTube	
 is	
 Gen	
 Cs	
 habitat	
 for	
 entertainment	
 
 	
 Gen	
 C	
 is	
 constantly	
 connected	
 
 	
 Gen	
 C	
 connects	
 on	
 YouTube	
 on	
 all	
 screens	
 
 	
 Gen	
 C	
 values	
 relevance	
 and	
 originality
Apply	
 Gen	
 C	
 in	
 my	
 work	
 
 Apply	
 Web	
 2.0	
 tools	
 in	
 the	
 teaching-足learning	
 process.	
 	
 
 Motivating	
 students	
 in	
 collaborative	
 work.	
 	
 
 Ask	
 seeking	
 information	
 in	
 a	
 professional	
 academic	
 network	
 
sites	
 (EBSCOT).	
 	
 
 Apply	
 infographic	
 
 Critical	
 analysis	
 in	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 
studentes	
 
 Use	
 social	
 media
Apply	
 Gen	
 C	
 in	
 my	
 work	
 
 Apply	
 Web	
 2.0	
 tools	
 in	
 the	
 teaching-足learning	
 process.	
 	
 
 Motivating	
 students	
 in	
 collaborative	
 work.	
 	
 
 Ask	
 seeking	
 information	
 in	
 a	
 professional	
 academic	
 network	
 
sites	
 (EBSCOT).	
 	
 
 Apply	
 infographic	
 
 Critical	
 analysis	
 in	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 	
 
studentes	
 
 Use	
 social	
 media
Gen c 150114

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Gen c 150114

  • 1. GENERATION C BERTHA MARA LIMN VZQUEZ
  • 2. De鍖nition Gen C is a powerful new force in consumer culture. Its a term we use to describe people who care deeply about creation, curation, connection, and community. Its not an age group; its an attitude and mindset. Gen C is a powerful new force in culture and trade. Sixty-足鍖ve percent are under 35 but spanning generations, empowered by technology to 鍖nd authentic consuming content across all platforms and all screens, when and where they want.
  • 3. Characteristics GEN C 族霞Communication 族霞Collaboration 族霞Creative 族霞Conexion 族霞Sharing 族霞Empowered (dependant tech 族霞Independant (self employed) 族霞Community 族霞Globalthinking 族霞Entertainment (freelance) 族霞Curiosity 族霞Commitment
  • 4. Gen C is a state of mind Gen C strives for expression Gen C is a taste-足maker Gen C de鍖nes the social network YouTube is Gen Cs habitat for entertainment Gen C is constantly connected Gen C connects on YouTube on all screens Gen C values relevance and originality
  • 5. Apply Gen C in my work Apply Web 2.0 tools in the teaching-足learning process. Motivating students in collaborative work. Ask seeking information in a professional academic network sites (EBSCOT). Apply infographic Critical analysis in studentes Use social media
  • 6. Apply Gen C in my work Apply Web 2.0 tools in the teaching-足learning process. Motivating students in collaborative work. Ask seeking information in a professional academic network sites (EBSCOT). Apply infographic Critical analysis in studentes Use social media