Jessica Walsh is seeking a career in advertising and marketing utilizing her communication, campaign, and marketing skills. She has a B.A. in Journalism and Promotional Communication with a focus in Advertising from Cleveland State University. Her relevant experience includes serving as the Interim Marketing and Technology Coordinator at Cleveland State University Recreation Center, where she develops marketing plans and produces promotional materials. She also has experience as a Graphic Designer and Marketing and Membership Intern at the Recreation Center. Her skills include graphic design, photography, social media, and the Adobe Creative Suite.
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1. J E S S I C A WA L S H
OBJECTIVE
CAREER RELATED EXPERIENCE
SKILL SET
RELEVANT COURSEWORK
EDUCATION
EXTRACURRICULAR ACTIVITIES
To expand my experience in advertising and marketing utilizing my communication, campaign, and marketing skills.
Cleveland State University, Cleveland OH
B.A. in Journalism and Promotional Communication with a focus in Advertising
Graduated May 2013, Cum Laude
Advanced Advertising
Principles of Public Relations
Communication Inquiry
Persuasion & Attitude Change
Public and Professional Speaking
Communication Campaigns
Psychological Processing of Media
Media Writing
Public and Professional Speaking
Adobe Creative Suite 5.5
Advertising
Campaign Planning
Graphic Design
Photography
Social Media
Microsoft Office
Organization
Leadership and Management
Centers LLC, Cleveland State University Recreation Center, Cleveland OH
Interim Marketing and Technology Coordinator, June 2013Present
Direct design and production of print, web, and social interaction materials for the entire department
Develop and implement an annual marketing plan.
Prepare regular written communication such as monthly/annual reports, financial reports, participation reports,
and equipment inventory reports as needed.
Graphic Designer, February 2012Present
Rock the Rec An annual student outreach event hosted by the CSU Recreation Center. Designed promotional
material including event logo, billboards, posters, social media advertisements, and activity maps
Created informational material for recreational programming including fitness schedules and pamphlets for
swimming, safety, fitness, corporate partnerships, and customized programs
Captured and edited photos of programs and events for informational and promotional material
Became proficient in using Adobe Suite including InDesign, Illustrator, Photoshop, and Bridge
Marketing and Membership Intern, December 2011May 2012
Communicated with targeted corporate and public sector clients in order to solicit new business including
organizing display tables at corporate events and health fairs
Executed the strategy of the Recreation Centers Concierge Card Program to market to hotel guests
Published weekly informational newsletter, This Week at the Rec highlighting recreational news
Newman Catholic Campus Ministry Communications & Marketing Coordinator and Vice President
Chi Delta Epsilon Sorority Webmaster and Vice President
Student Alumni Association President and Executive Board Officer
Falling Waters Nursing Home, Toys for Tots, Make a Difference Day, Do-Gooder Day, Relay for Life
Campus Recreation Services: Employee of the Year, Employee of the Month
Cleveland State University: Presidents List, Deans List
American Red Cross: CPR/AED/First Aid for the Professional Rescuer, CPR and First Aid Instructor
VOLUNTEER ORGANIZATIONS
AWARDS