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Genetic Risk Communication
           (GRC)




              Wouldntyou  want to
Will Riddle          know?
Genetic Risk Communication
Genetic Risk Communication is the
          exchange of information
粥恢看顎岳
   Nature             Magnitude

                      Significance
Control


            of
Genetically Transmitted Disorders
Genetic Risk
      Communication

can

increase
uncertainty
Genetic Risk Communication
can
decrease

uncertainty
Probability
The ears? The ears?




Whats the probability?
BIGGEST
    Challenge


 The effective
 communication
of genetic risk
Genetic Risk Communication
BROADER
than genetic counseling
Who Uses Genetic
     Risk
Communication?
Healthcare Professionals




Pediatricians
Communication Scholars
Researchers   & Healthcare Worker Educators
Genetic Risk Communication
The Media
    Publishers
The field is growing

 Fastest growing area of scholarship
                                 within NCA
Someone has to explain the
         risk.
Need a niche?




     You know . . . A career path?
.




     Social

    Psychological

       and

    Ethical
Current Criticism
Theory does not inform practice.


Best Tools: Words vs. Numbers

Poor journalistic coverage
The Human Genome Project
identified 6000+ genetic
       disorders.
Genetic Risk Communication
Photo Credits


http://www.flickr.com/photos/amulonphotography/6828842524/
http://www.flickr.com/photos/ezakicoo/4562211275/
http://www.flickr.com/photos/kankan/151672217/
http://www.flickr.com/photos/kyz/3340435836/
http://www.flickr.com/photos/takomabibelot/3148877959/
http://www.flickr.com/photos/atbartlett/2432704579/
http://www.flickr.com/photos/ateabutnoe/6113708317/
Jessie Cohen-http://nationalzoo.si.edu/Animals/PhotoGallery/SmallMammals/11.cfm
http://www.flickr.com/photos/library_of_congress/5019792953/
http://www.flickr.com/photos/besz/3250345372/
http://www.flickr.com/photos/tinfoilraccoon/5595023545/
http://www.flickr.com/photos/serendipity_photography/6258703090/
http://www.flickr.com/photos/dullhunk/6097248541/
http://www.flickr.com/photos/proimos/6870109454/
http://www.flickr.com/photos/susansimon/2449172921/
http://www.flickr.com/photos/ilamont/4328628207/
http://www.flickr.com/photos/evanforester/6799135636/
http://www.flickr.com/photos/creativecomputer/261445720/
http://www.flickr.com/photos/photographybyani/3066668257/
http://www.flickr.com/photos/stevendepolo/4605621230/

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Genetic Risk Communication