George Tannenbaum Print
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George Tannenbaum has had a long career in advertising, working at several top agencies from 1984 to the present. He has held creative director roles at Lowe & Partners, Rosenfeld & Sirowitz, Ally & Gargano, FCB, Ogilvy & Mather, Publicis & Hal Riney, Digitas/Boston, Momentum Worldwide, and R/GA. Throughout his career, he has worked on major accounts such as Citibank, Chase Manhattan Bank, AT&T, IBM, American Express, and HP. He has won numerous awards for creativity and effectiveness across different media.
George Tannenbaum Print
- 1. I STARTED MY CAREER WHEN COPYWRITERS STILL WORKED ON IBM SELECTRICS. I PLIED MY FIRST AT LOWE & PARTNERS FROM 1984 TO 1988 ON THE CITIBANK, MONY AND BEAULEAU WINES ACCOUNTS. I THEN WENT TO WORK FOR CREATIVE HALL OF FAMERS ROSENFELD & SIROWITZ WHERE I WAS A COPYWRITER ON CHASE MANHATTAN BANK, SMITH-CORONA TYPEWRITERS, DELTA FAUCETS AND MORE. I WON A FEW CLIOS WHILE I WAS THERE, STAYING UNTIL 1990 WHEN I WENT TO WORK FOR CREATIVE HALL OF FAMERS MIKE TESCH AND AMIL GARGANO AT ALLY & GARGANO. I STAYED THERE FOR FIVE YEARS, RISING TO SENIOR VICE PRESIDENT, GROUP CREATIVE DIRECTOR, RUNNING THEIR SECOND LARGEST ACCOUNT, THE BANK OF NEW YORK.WHILE THERE I ALSO WORKED ON DUNKIN DONUTS WITH FRED THE BAKER AND A VARIETY OF OTHER ACCOUNTS. IN 1995, I WENT TO FCB TO BE CREATIVE DIRECTOR ON THEIR NEWLY WON AT&T ACCOUNT. AFTER EIGHTEEN MONTHS, IN LATE 1996, I LEAPT BACK TO LOWE WHERE I HELPED RUN THE AWARD-WINNING MERCEDES-BENZ BUSINESS AND WROTE ONE OF MERCEDES FIRST WEB-SITES. FROM THERE I JUMPED TO OGILVY & MATHER AS A SVP, GROUP CREATIVE DIRECTOR, WHERE I HELPED LAUNCH INTERNET-SENSATION PEOPLE PC. I ALSO BECAME LED MAJOR PORTIONS OF IBM ACROSS ALL MEDIA. WHILE AT OGILVY, I WON A STAGGERING NUMBER OF AWARDS, INCLUDING A GRAND EFFIE AND THREE OTHER EFFIES. AFTER FIVE YEARS, I WENT OUT TO SAN FRANCISCO TO WORK FOR KIRK SOUDER AT PUBLICIS & HAL RINEY ON THE HP ACCOUNT. FROM SF I TRAVELED EAST TO DIGITAS/BOSTON WHERE I WORKED AS EXECUTIVE CREATIVE DIRECTOR/CO-HEAD OF OFFICE FOR TWO YEARS, 2005-2007. I THEN RETURNED HOME TO NEW YORK WHERE I WORKED AS EXECUTIVE CREATIVE DIRECTOR/CO-HEAD OF OFFICE WORKING FOR JEFF WEISS AT MOMENTUM WORLDWIDE, WITH THE AMERICAN EXPRESS ACCOUNT BEING MY PRIMARY FOCUS. IN NOVEMBER 2009, 25-YEARS AFTER I BEGAN MY CAREER ON A TYPEWRITER, I JOINED R/GA, ADWEEKS DIGITAL AGENCY OF THE DECADE, AS AN EXECUTIVE CREATIVE DIRECTOR RUNNING THE AGENCYS FIRST 360o ACCOUNT, AMERIPRISE. MY NAME IS GEORGE TANNENBAUM I HAVE WON MANY MAJOR AWARDS FOR BOTH CREATIVITY AND EFFECTIVENESS IN FOUR DIFFERENT MEDIA CHANNELS. YOU CAN REACH ME ANYTIME ON MY CELL AT 646-823-7165 OR AT GEORGE@GEORGETANNENBAUM.COM. IM QUITE HAPPY TO FURNISH REFERENCES FROM TALENTS LIKE STEVE HAYDEN, TORE CLAESSON AND JEROEN BOURS IF YOU ASK FOR THEM. THANKS FOR CONSIDERING ME. AND THANK YOU FOR YOUR SUPPORT.