Engagement is linked to business performance outcomes. A Singapore case study found higher engagement among top performing senior leaders. Engagement in Singapore had declined in the prior year after several years of improvement. New hire engagement starts high but declines within the first year if not supported. Taking a developmental approach to onboarding by addressing needs like competence, relatedness, and growth at different stages can help maintain engagement over time. Companies in Singapore have high recruitment rates, replacing about 1 in 3 employees annually, so onboarding is important. Feedback allows companies to track onboarding progress against milestones.
2. 2息 2013 Sirota Consulting LLC
4 Important Numbers
27% Decline in employee
satisfaction in Singapore in
the last year
50
60
70
80
90
2009 2010 2011 2012 2013
16% Difference in stock
performance of a highly
engaged company vs. their
matched comparisons
2.7%
Average monthly
recruitment rate in
Singapore. By the end of
the year, 1 in 3 are new.
33%
Percentage of companies
who gather feedback from
new hires
3. 3息 2013 Sirota Consulting LLC
Sirotas Background
Founded in 1972
We survey 1-1.5 million employees
every year in companies like these:
We help companies find people
solutions to business challenges
Today I want to talk about
Engagement & performance
Engagement in new hires
An engaging on-boarding experience
Assessment Analysis Action
4. 4息 2013 Sirota Consulting LLC
Is Employee Engagement Linked to Performance?
EE P?
Efficiency
Innovation
Customer
Service
Sales
Performance
Turnover
Team
Performance
Stock Prices
Theres a growing body of
evidence that suggest
Engagement is linked to
multiple outcomes
But what about specifically in
Singapore?
Performance
5. 5息 2013 Sirota Consulting LLC
Senior Leadership
Performance Ratings
N
35 leaders in Singapore
Lower
Performers
Average
Performers
Average
Performers
Lower
Performers
Who? One of Singapores
largest employers with more
than 100 years of history.
Singapore Case Study: Engagement to Performance
Top
Performers
Clear communication
Involve employees
Processes for cross-team
collaboration
A sense of shared future
Highly Engaged Employees
Top
Performers
Climate of fairness &
respect
Use external ideas
Tools & focus on
performance
Getting the
basics right
A Culture of
Engagement
Performance
Singapore Case Study
6. 6息 2013 Sirota Consulting LLC
Engagement Trends in Singapore
77 79 81
86 84
50
60
70
80
90
2009 2010 2011 2012 2013
Motivated
70
75 78
86
81
50
60
70
80
90
2009 2010 2011 2012 2013
Proud
60
69
72
80
63
50
60
70
80
90
2009 2010 2011 2012 2013
Overall Satisfaction
65
72 71 73
64
50
60
70
80
90
2009 2010 2011 2012 2013
Recommend the Company
Performance
After years of improvement, Engagement dipped last year
Singapore data
7. 7息 2013 Sirota Consulting LLC
So, what about New Hires?
82
79
80
86
5+ Years
3-5 years
1 - 3 years
Less than a Year
Motivated to go above and beyond (%)
New hires
Approximately 9 out of 10
employees are engaged
during their first year
Global Data
8. 8息 2013 Sirota Consulting LLC
How does Engagement change in the first year?
8
91
86
76 75
60
70
80
90
100
30 Day 90 Day 180 Day 365 Day
Engagement
89
78 80 79
60
70
80
90
100
30 Day 90 Day 180 Day 365 Day
Willingness to Advocate
81
77
71 70
60
70
80
90
30 Day 90 Day 180 Day 365 Day
Satisfaction with My Job
87
84
74 74
60
70
80
90
30 Day 90 Day 180 Day 365 Day
Culture/Environment
New hires
Case Study
Case Study of over 1,000 new hires
9. 9息 2013 Sirota Consulting LLC
What do new hires want ?
Having a buddy assigned on my first day
or some introductions to other new
people in my business unit could have
helped me to feel welcome and integrate
into the group more easily.
Better documentation, e.g.
processes, business flow charts
A lexicon of jargon and
abbreviations that are
unique to our company
Training training
training
Have a laptop, phone ready when
hired and have access to systems
Having a regular one-
on-one meeting with
my director
Attending orientation closer
to when I was first hired
Case Study
10. 10息 2013 Sirota Consulting LLC
A Developmental View of New Hire Critical Needs
Time
Development
Connected Relatedness Needs: Is the new hire
fitting in? Making connections?
Starting to demonstrate mastery?
3 Month
New Hire
30 Day
New Hire
Competence Needs: Is new hire clear about role?
Have they received appropriate training? Do they
feel supported and able to do their job?
Supported
10 Day
New Hire
Existence Needs: Have basic new hire work needs
(information, resources, orientation) been provided?
Welcomed
Growth Needs: Does
the new hire feel
confident? Optimistic
about the future?
Integrated?
Growing
6 Month
New Hire
New hires
11. 11息 2013 Sirota Consulting LLC
Feedback Allows for Tracking Progress Against Milestones
Day 10
Day 30
Day 180
Day 90
Onboarding
Resources Contacts Information Expectations Welcomed
Role Clarity Training Goals Guidance Supported
Mentors NetworksRelationships Know-How Connected
Strategy ConfidenceCoaching Career Growing
12. 12息 2013 Sirota Consulting LLC
Involve Different Stakeholders at Different Stages
HR
Employees
Manager
Performance
Day 10
Welcomed
Day 30
Supported
Day 90
Connected
Day 180
Growing
Onboarding
13. 13息 2013 Sirota Consulting LLC
21st Century Research Framework of the Business Environment
Business Performance
Profit
Productivity
Stock Performance
Efficiency
Service
Turnover
Motivation
Fit
Engagement
Commitment
Performance
HRPrograms&
Offerings
Climate
Factors
My Manager
My Career
My Job
My Team
Individual
Difference
Demographics &
KSA
Mindset
Career Stage
Aspirations
Organizational Culture
Recruiting &
Onboarding
Training
EVP
Career Pathing
14. 14息 2013 Sirota Consulting LLC
So what am I saying?
Engagement is a key people
management outcome linked to
performance.
EE P
91
86
76 75
60
80
100
30 Day 90 Day 180 Day 365 Day
Most companies struggle to maintain
Engagement levels in the first year
(Yes, even in Singapore)
Connected
Supported
Welcomed
Growing
Taking a developmental approach to the
on-boarding process can help maintain
engagement & improve performance
2.7%
Companies in Singapore recruit lots
of new people
Recruitment Rate
per month
15. 15息 2013 Sirota Consulting LLC
Stay in touch
Connect:
http://sg.linkedin.com/in/lewisgarrad/With me
With Sirota https://www.facebook.com/Sirota
https://www.linkedin.com/company/sirota
Editor's Notes
#11: Based on our research, we have found that the key to successful onboarding is making sure your employees are having the right experience at the right time.
Weve found that employees have four unique needs during the course of the first year.
First, new employees need to feel welcomed. Weve found that new hires want a couple basic things. They need information, introductions, and a place to call their own a desk or workspace with tools and resources. If you dont meet these needs in the first few weeks, new hires often become anxious and feel overlooked.
Second, new hires need to feel they are getting the support and training they need to do their job. If these needs are not being met during the first month on the job, your new hires may start to feel disoriented and overloaded.
Third, new hires need to feel connected to their boss, their team, and their colleagues. This can take time, but if your new hires are not feeling a sense of connection to the company by the three month mark, they may start to reconsider their decision to join.
Finally, new hires need to feel like they are competent and capable. Few things are more engaging for todays employees than a sense of growth and development. If your employees are not starting to experience a sense of personal development, mastery, and growth by the 6 month mark, they will likely start to feel frustrated and demoralized.
When these critical needs are met, new employees are not only more engaged, but they also likely to perform better.