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Getting The Vibe from Facebook Application
Agenda油
                 Agenda
   The油Stat
    The Stat
   The油Apps
   Basic油Interactions
       i          i
   How油to油Make油The油Apps
   Case油Studies
   Some油Key油Notes
    Some Key Notes
Getting The Vibe from Facebook Application
The油Stat
                      The Stat


Conclusion?
Gam s h
Game is the way to go
                   g

http://www.appdata.com/    http://adonomics.com/
The油Apps
                             The Apps




http://www.allfacebook.com/2007/10/the-top-24-facebook-applications/
http://www.allfacebook.com/2009/02/engaging-facebook-applications/
http://www allfacebook com/2009/02/engaging facebook applications/
Basic油Interactions
Basic Interactions
How油to油Make油The油Apps
        How to Make The Apps
 Use existing apps
  Use油existing油apps
How油to油Make油The油Apps
        How to Make The Apps
 Connect existing services
  Connect油existing油services油
How油to油Make油The油Apps
        How to Make The Apps
 Start from scratch
  Start油from油scratch
   Just油apps
   Custom apps
    Custom油apps
How油to油Make油The油Apps
        How to Make The Apps
 Collaborate with existing apps
  Collaborate油with油existing油apps
Getting The Vibe from Facebook Application
Watchmen




http://www.facebook.com/watchmen
The油Whooper油Sacrifice
             The Whooper Sacrifice




http://www.facebook.com/apps/application.php?id=33988778285
http://www.bk.com/en/us/campaigns/angry-gram.html
Dell油Regeneration油Graffiti油Facebook
            Campaign




http://www.web-strategist.com/blog/2008/03/24/case-study-dissecting-the-dell-
regeneration-graffiti-facebook-campaign/
regeneration graffiti facebook campaign/
Sony油Pictures油Vampire油Widgets油
           for油30油Days油Nights




http://www.web-strategist.com/blog/2008/01/29/case-study-how-sony-leveraged-a-
popular-vampire-facebook-widget-to-reach-its-community/
Page油Make油Over
Page Make Over
Getting The Vibe from Facebook Application
Step油by油Step
                       Step by Step
1. First油Step,油Homework油
        How油you,油competitors,油industry油do油in油facebook
        Strategic油vision油and油objectives
        Budget,油resources
             g
2.   KISS油(keep油it油simple)
3.   Start油with油the油familiar油
4.
4    Provide油value
     Provide value
5.   Make油it油social油(duh)油
6.   Packaging油your油app油
7.   Promote.油Promote,油Promote油
8.   Maintain油your油application油
13油Sure油Fire油Strategies油for油Launching油
   Successful油Facebook Applications
           f l      b k       l
1.    Copy油Another油Application
2.
2     Put油a油New油Twist油On油A油Popular油App
      P t N T i tO AP              l A
3.    Launch油Holiday油Oriented油Applications
4.    Niche油Gifts
5.    Translate油Existing油Applications油Into油A油Foreign油Language
                       g pp                       g     g g
6.    Post油Outrageous油News油Feed油Stories
7.    Integrate油a油Way油to油Rate油Friends
8.    Turn油A油Popular油Fan油Page油Into油an油Application
9.
9     Create油the油Online油Version油of油a油Television油Game油Show
      Create the Online Version of a Television Game Show
10.   Create油Culturally油Oriented油Applications
11.   Create油a油Ranking油System
12.   Make油People油Feel油Like油Theyre油Part油of油an油Inside油Joke
13.   Generate油Creative油Quizzes

Taken油from油http://www.allfacebook.com/2009/02/facebookapplicationstrategies/
slickdusky@gmail.com

http://sartikakurniali.com

http://www.slideshare.net/SartikaKurniali

http://www.facebook.com/SartikaKurniali

http://twitter.com/SartikaKurniali
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Getting The Vibe from Facebook Application

  • 2. Agenda油 Agenda The油Stat The Stat The油Apps Basic油Interactions i i How油to油Make油The油Apps Case油Studies Some油Key油Notes Some Key Notes
  • 4. The油Stat The Stat Conclusion? Gam s h Game is the way to go g http://www.appdata.com/ http://adonomics.com/
  • 5. The油Apps The Apps http://www.allfacebook.com/2007/10/the-top-24-facebook-applications/ http://www.allfacebook.com/2009/02/engaging-facebook-applications/ http://www allfacebook com/2009/02/engaging facebook applications/
  • 7. How油to油Make油The油Apps How to Make The Apps Use existing apps Use油existing油apps
  • 8. How油to油Make油The油Apps How to Make The Apps Connect existing services Connect油existing油services油
  • 9. How油to油Make油The油Apps How to Make The Apps Start from scratch Start油from油scratch Just油apps Custom apps Custom油apps
  • 10. How油to油Make油The油Apps How to Make The Apps Collaborate with existing apps Collaborate油with油existing油apps
  • 13. The油Whooper油Sacrifice The Whooper Sacrifice http://www.facebook.com/apps/application.php?id=33988778285 http://www.bk.com/en/us/campaigns/angry-gram.html
  • 14. Dell油Regeneration油Graffiti油Facebook Campaign http://www.web-strategist.com/blog/2008/03/24/case-study-dissecting-the-dell- regeneration-graffiti-facebook-campaign/ regeneration graffiti facebook campaign/
  • 15. Sony油Pictures油Vampire油Widgets油 for油30油Days油Nights http://www.web-strategist.com/blog/2008/01/29/case-study-how-sony-leveraged-a- popular-vampire-facebook-widget-to-reach-its-community/
  • 18. Step油by油Step Step by Step 1. First油Step,油Homework油 How油you,油competitors,油industry油do油in油facebook Strategic油vision油and油objectives Budget,油resources g 2. KISS油(keep油it油simple) 3. Start油with油the油familiar油 4. 4 Provide油value Provide value 5. Make油it油social油(duh)油 6. Packaging油your油app油 7. Promote.油Promote,油Promote油 8. Maintain油your油application油
  • 19. 13油Sure油Fire油Strategies油for油Launching油 Successful油Facebook Applications f l b k l 1. Copy油Another油Application 2. 2 Put油a油New油Twist油On油A油Popular油App P t N T i tO AP l A 3. Launch油Holiday油Oriented油Applications 4. Niche油Gifts 5. Translate油Existing油Applications油Into油A油Foreign油Language g pp g g g 6. Post油Outrageous油News油Feed油Stories 7. Integrate油a油Way油to油Rate油Friends 8. Turn油A油Popular油Fan油Page油Into油an油Application 9. 9 Create油the油Online油Version油of油a油Television油Game油Show Create the Online Version of a Television Game Show 10. Create油Culturally油Oriented油Applications 11. Create油a油Ranking油System 12. Make油People油Feel油Like油Theyre油Part油of油an油Inside油Joke 13. Generate油Creative油Quizzes Taken油from油http://www.allfacebook.com/2009/02/facebookapplicationstrategies/