Gino sa
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Burners are electromechanical devices that provide controlled flames for combustion applications such as boilers and furnaces. Between 1990-1995, oil combustion boilers started replacing coal combustion boilers in the domestic Chinese market. Between 1995-1998, the Chinese burner market saw increased diversification and competition as well as 20% annual growth in demand for industrial burners. The document also discusses Gino's in-house production capabilities, established distribution network, and international exposure in burner markets as well as two of its distributors in China.
Gino sa
- 3. Burners are electromechanically controlled appliances that provide controlled flame for combustion applications such as boilers and furnaces.
- 9. BACKGROUND
- 12. IN-HOUSE PRODUCTION CAPABILITY WELL ESTABLISHED CHANNEL NETWORK INTERNATIONAL EXPOSURE
- 14. DOMESTIC BOILERS AND HEATERS
- 20. PERIOD BETWEEN 1990-1995 (Oil combustion boilers started replacing coal combustion boilers)
- 21. PERIOD BETWEEN 1995-1998 (Increase in Diversification and Competition in Chinese burner market)
- 22. The commercial range became the mainstream market. Growth in demand for industrial burners at 20 percent per year
- 28. WAYIP TRADING CO. (GUANGZHOU,SOUTH CHINA)
- 46. RELUCTANCE TO STOCK INDUSTRIAL BURNERS
- 48. FEIMA was a leading boiler factory in north china. It approached Gino for OEM(Original Equipment Manufacturer) treatment for more discount on burners. In return, it promised Gino of buying 50% and 100% of its commercial (and industrial) and domestic burners respectively from Gino .
- 52. Zhou took out the distribution channel between Gino and its distributors and made it clear that Gino had the right to develop OEM business in a distributors territory without its consent.