In May, there were 3 tier one affiliates and 14 tier two affiliates, with 26 demo accounts and 1 live account with no deposit. By July, there were 7 tier one affiliates and 61 tier two affiliates, with 219 demo accounts, 16 applicants, 12 live accounts, and 3 qualified accounts. The program contacted 476 publishers, has 45 affiliates with live links or banners placed, and is in CPA negotiations with 40 affiliates. New sign-ups increased each month from April to July. The program generated 75k impressions and 5k clicks with a 6.8% conversion rate on traffic. The social media channels saw 20 followers on Twitter within 2 weeks and 20 likes on Facebook also within 2 weeks.