際際滷

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A refreshed Brand Attribute
	 A	 I	 E	 S	 E	 C
A refreshed Brand Attribute
impactful - inclusive - daring - dynamic - diverse
A refreshed Brand Attribute
impactful - inclusive - daring - dynamic - diverse
Aiesec Typography
EXTRA NEW Aiesec Typography > refreshed Brand Attributes
abcdefghijklmnopqrstuvwxyz   		 Arial family, for print and general use
abcdefghijklmnopqrstuvwxyz 		 Verdana family, for web
abcdefghijklmnopqrstuvwxyz 1234567890 		 Times New Roman, for print, web and general use
abcdefghijklmnopqrstuvwxyz	 Times New Roman - regular
abcdefghijklmnopqrstuvwxyz	 Times New Roman - italic
abcdefghijklmnopqrstuvwxyz	 Times New Roman - bold
abcdefghijklmnopqrstuvwxyz	 Times New Roman - bold italic
abcdefghijklmnopqrstuvwxyz	 Times New Roman - regular
abcdefghijklmnopqrstuvwxyz	 Times New Roman - italic
abcdefghijklmnopqrstuvwxyz	 Times New Roman - bold
abcdefghijklmnopqrstuvwxyz	 Times New Roman - bold italic
A refreshed Brand Attribute
design rules:
Always use two or more different shapes!
The shapes must be recognisable!
Use transparant or full color shapes!
The shapes are not meant to be used to spell out AIESEC!
Global brand visual elements toolkit
AIESEC zwitserland
global Youth to business FORUM
cc
examples
Youth brings innovation, enthusiasm and
freshness which then shape up a new Dynamic
Business Era. Uong Thu Ha- Vietnam
c
an initiative of AIESEC
Youth
SPEAK
2015
examples
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
colored shapes
c
cc
c
cc
c
c
an initiative of AIESEC
an initiative of AIESEC
an initiative of AIESEC
an initiative of AIESEC
powered by
powered by
powered by
powered by
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit
Global brand visual elements toolkit

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Global brand visual elements toolkit