Google for jobs. What will the job seekers experience look like?
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We wanted to understand what their experience would be. So, weve created a few personas and as these imagined candidates we have used Google to search for jobs, capturing the Google for Jobs search experience. We have written some observations about these experiences, which bring to life the highs, lows, and reality behind Google for Jobs.
Google for jobs. What will the job seekers experience look like?
- 1. 1whitelabelrm.com whitelabelrm.com What will the job seekers experience look like? Google for Jobs
- 2. 2whitelabelrm.com Our job seekers personas Tina, 40, based in Norwich, looking for Part-time office/admin jobs Rakesh, 18, based in Glasgow, currently studying his Advanced Highers Mike, 52, based in Sunderland, looking for Accountancy jobs Lindsey, 28, based in Canterbury, looking for Retail Manager jobs
- 3. 3whitelabelrm.com 3whitelabelrm.com Tina, 40, based in Norwich, looking for Part-time office / admin jobs
- 4. 4whitelabelrm.com Tina starts her job search by entering part-time admin jobs Norwich The search lists the AdWords sponsored adverts from Totaljobs and Adzuna at the top of the results. Google for Jobs displays with the familiar blue bar. There are three roles displayed here. And a further 27 jobs are available with a click through to Google for Jobs. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 5. 5whitelabelrm.com Tina then clicks on 27 more jobs, where the longer detailed view is available. The first job appeals, Tina clicks on Apply ZipRecruiter and is taken to their page. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 6. 6whitelabelrm.com Taken away from Google For Jobs to ZipRecruter Tina clicks on Apply Now and is taken to Reed.co.uk Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 7. 7whitelabelrm.com Where the role is no longer available. Back to Google for Jobs Tina continues her search. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 8. 8whitelabelrm.com She decides to narrow the date search for more recent roles to avoid this situation happening again. She can also refine the job title, location, type of role, company type and employer if required. As Tina is scrolling down the list of jobs she sees Catton Windows, a company she knows. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 9. 9whitelabelrm.com Reading through the job description Tina decides to apply, the role is advertised through Facebook, so she clicks and is taken to their Facebook page. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 10. 10whitelabelrm.com Tina is taken away from Google for Jobs to the Catton Windows Facebook page. Tina likes what she sees and submits her application. Tina, 40, based in Norwich, looking for Part-time office/admin jobs
- 11. 11whitelabelrm.com Broken job link interrupted job search Direct apply via Facebook a bonus Google for Jobs - highs, lows, and the reality Applying through multiple sources
- 12. 12whitelabelrm.com 12whitelabelrm.com Mike, 52, based in Sunderland, looking for Accountancy jobs
- 13. 13whitelabelrm.com Mike starts his job search by entering accountancy jobs Sunderland Google for Jobs displays at the top with the familiar blue bar. There are three roles displayed here. With 100+ jobs available, Mike clicks the link for more information. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 14. 14whitelabelrm.com The 100+ roles are now displayed and so Mike filters his search results based on job title. From the remaining results Mike identifies a Management Accountant role that he is interested in applying for. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 15. 15whitelabelrm.com Mike is given the option to apply through 4 different job boards. Mike clicks on the first option listed, Totaljobs. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 16. 16whitelabelrm.com Taken away from Google for Jobs to Totaljobs, Mike clicks on Apply Now where he can apply to the role. Mike is required to sign in to Totaljobs, but as he doesnt have an existing account, he goes back to Google for Jobs. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 17. 17whitelabelrm.com Mike decides to apply through Independent Jobs as he is familiar with the publication. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 18. 18whitelabelrm.com Mike clicks on the Independent Jobs apply button where he is taken to reed.co.uk. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 19. 19whitelabelrm.com Mike clicks on the apply button on reed.co.uk where he then has to sign in. Mike doesnt have an account with reed, so goes through the process of setting one up. Mike then applied for the job. Mike, 52, based in Sunderland, looking for Accountancy jobs
- 20. 20whitelabelrm.com Lengthy process as sign-up is repeatedly required to apply Able to filter search to specific job title Google for Jobs - highs, lows, and the reality 4 apply options which one is best?
- 21. 21whitelabelrm.com 21whitelabelrm.com Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 22. 22whitelabelrm.com Rakeshs Google search IT apprenticeship Glasgow brings up a number of results. In prominent position however, is a list of live opportunities displayed via the new Google for jobs functionality. With the familiar blue bar, there are three roles displayed here. Rakesh decides to review the job opportunities available and clicks on the button to display 100+ more jobs. Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 23. 23whitelabelrm.com This list of opportunities appear to be from the same employer QA Limited via Monster or Total Jobs. . Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 24. 24whitelabelrm.com To try and refine the list he uses the filters at the top of the page, selecting only opportunities within a 15 mile radius of Glasgow. This brings up a couple of other employer opportunities. Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 25. 25whitelabelrm.com Rakesh decides to read more about the top opportunity in the list, an IT Apprentice at QA Ltd. Whilst reading the job description, Rakesh noticed that there was a section that offered guidance on typical salaries for IT roles. He found this functionality particularly useful as he had limited knowledge of what he might be able to earn from a career in IT. Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 26. 26whitelabelrm.com Rakesh decides to apply and there are a a number of different websites to apply through Total Jobs, Zip Recruiter and Jobsite. Rakesh has no real preference and isnt really sure which option is best so just picks the first one and is directed to Total Jobs. Here he is able to re-read the job description before applying. Rakesh, 18, based in Glasgow, currently studying his Advanced Highers
- 27. 27whitelabelrm.com Search needed to be refined to view a wider selection of employers Guidance offered on typical salaries for these positions Google for Jobs - highs, lows, and the reality 3 apply options which one is best?
- 28. 28whitelabelrm.com 28whitelabelrm.com Lindsey, 28, based in Canterbury, looking for Retail Manager jobs
- 29. 29whitelabelrm.com Lindsey starts her job search by entering retail manager jobs in Kent The search lists the AdWords sponsored adverts from Totaljobs at the top of the results. Google for Jobs displays below with the familiar blue bar. There are three roles displayed here. Lindsey clicks on 100+ jobs to see further opportunities. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 30. 30whitelabelrm.com The detailed view is now displayed. Lindsey then scrolls down the page to see if something catches her eye. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 31. 31whitelabelrm.com Lindsey scrolls through the jobs on the left-hand side and views a job that interests her. Lindsey is given the option to apply through 5 different sites. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 32. 32whitelabelrm.com As Lindsey isnt sure what link to click on, she applies through the first link, Totaljobs Lindsey is then asked to set up a profile on Totaljobs so she can apply for the job. She then applied for the job. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 33. 33whitelabelrm.com Lindsey would like to apply for another job to increase her chances of getting an interview. She changes the filters to view roles closer to where she lives. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 34. 34whitelabelrm.com Lindsey views another job that she likes and applies through Kent Jobs Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 35. 35whitelabelrm.com Taken away from Google for Jobs to Kent Jobs, Lindsey clicks on Apply Now and is taken to Retailchoice.com where Lindsey can create a profile and apply. Lindsey, 28, based in Canterbury, looking for Retail Manager Jobs
- 36. 36whitelabelrm.com Having to set a profile up to apply 5 apply options - which one is best? Google for Jobs - highs, lows, and the reality Crossing multiple channels to apply
- 37. 37whitelabelrm.com 37whitelabelrm.com Make your job postings findable with Google Search
- 38. 38whitelabelrm.com Any organization can ensure its job postings are indexed by Google by posting those jobs via a third party Applicant Tracking System (ATS), job board, or job distributor that has integrated with Google. The sites listed here have integrated their job posting content with Google, so new jobs posted or distributed via them are eligible to appear in Search results. The providers are examples of sites that have integrated with Google, but are not preferred partners in any way, as this Search feature is open for any site to integrate. Make your job postings findable with Google Search Facebook LinkedIn Careerbuilder Glassdoor ZipRecruiter Snagajob Monster Jibe JazzHR iCIMS Direct Employers Americas Job Exchange Madgex WayUp myCNAjobs Higher Education Recruitment Consortium Jora Jobing.com Local Job Network Care.com Jobs.net Recruiting.com
- 39. 39whitelabelrm.comwhitelabelrm.com Follow us Thank you For more information on this document please contact: Claire Herriott at: claire.herriott@whitelabelrm.com