Google one-page SEO Guide
Kaspar Szymanski a Search Quality Strategist based in Google¡¯s Dublin office posted the official one page Google SEO cheat sheet designed to dumb down webmaster and SEO related techniques. The Google SEO cheat sheet is in three steps: (1) How to make your search results look good in the search results. Google recommends you craft your titles properly, make sure your domain name and file name structure is descriptive of the page content and tailor useful and descriptive search descriptions. (2) Enable Google to really understand your images by giving them descriptive file names, use the alt attribute and write short captions below the image. (3) Write the best and most useful content, while not forgetting to continue to keep adding useful and unique content to your web site. Those are Google¡¯s 3 main points when it comes to optimizing your website for Google¡¯s search results.
Google one-page SEO Guide
- 1. OPTIMIZE YOUR WEBSITE Follow these simple tips to help Google understand the content on your site. This information helps deliver great results to searchers (your future customers)! 1. LOOK GOOD IN THE SEARCH RESULTS A B C A Your page title is used as a suggestion for the title in Google¡¯s ? search results. Describe your business in a concise, Stasia¡¯s Bakery - The Best Bakery In New York informative phrase. www.stasiasbakery.com/ A family owned bakery located in the heart of New York¡¯s cutest Domain names are an important part of Google¡¯s search neighborhood specializing in custom cakes and pastries. B results. Choose a descriptive and easy-to- read domain name for your website. Sub-pages should also be easy to read. For example, use www.stasiasbakery.com/custom-cakes ? instead of www.stasiasbakery.com/prodid?12345. Home Page/ Meta descriptions are page summaries often used by Google www.example.com/ C and other search engines on the search results page. Write Welcome to the home page of our new store! About I News I How to find Us unique descriptions for each page in 160 characters or less. 2. HELP GOOGLE UNDERSTAND IMAGES A Give your images short, descriptive file names. ? A <img src=/slideshow/google-one-page-seo-guide/17343038/¡±vangogh-poster.jpg¡± The ¡°alt¡± attribute describes the image. This helps Google alt=¡±Poster Of Van Gogh¡¯s B understand what¡¯s in the image. Starry Night¡± /> B Write a short caption on the page below each image. Put C important information in text rather than images. High quality prints of Van Gogh¡¯s C Starry Night 3. UPDATE AND KEEP GOING PROVIDE USEFUL CONTENT AND KEEP IT UP TO DATE Your website is like a virtual storefront. You wouldn¡¯t leave a store unattended for 6 months, right? Keep your site fresh by starting a blog, announcing new products, sales, and special offers. Remember to put yourself in your customer¡¯s shoes and make sure you provide them with the information they need. MORE INFORMATION & SUPPORT Google¡¯s Webmaster Academy offers Looking for more advice on how to Google¡¯s free Webmaster Tools helps you free step-by-step lessons and short optimize your website? Read Google¡¯s understand and improve your website, get instructional videos. SEO starter guide: timely alerts on problems, and find answers to questions. g.co/webmasteracademy g.co/seoguide google.com/webmasters