Google SLS Outsourcing by Jeffrey Roth
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The document discusses challenges with traditional search and different surfaces, as well as challenges with many languages and triggering intents from questions. It proposes a solution of outsourcing to Search Language Specialists teams managed by Qualitest to increase global coverage for questions in over 20 languages.
Google SLS Outsourcing by Jeffrey Roth
- 1. Google Search Language Specialist Program OS with Qualitest Jeffrey Roth September 2017
- 2. Autocomplete Live Results Search Console Trends Question Answering Gmail & Apps Infrastructure Net Management Systems Cloud Data transfer systems Car Pool Driving Growth My Account - Security Account Recovery Search Apps & Identity Cloud / Networking Waze Crisis Response IL R&D Center
- 3. Source: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis non erat sem Proprietary + Confidential IL R&D Center
- 4. The Challenge - Traditional Search
- 5. Challenge - Users want direct answers
- 6. Challenge - Different Surfaces
- 7. Challenge - Many Languages
- 8. Challenge - Triggering Q: is it going to rain in Tel Aviv tomorrow? Interpretation: <intent: weather_forecast>, <location: Tel Aviv>, <date: June 30, 2015>, <weather condition: rain>
- 15. No Simple Solution - Translate? BRA (shortcut for brazil) translated to bra Matches translated to: Matches
- 16. Solution - SLS - Outsources Service SLS - Search Language Specialist Domain and language knowledge Technical Strong QA traits
- 17. Solution - SLS - Outsources Service SLS - Search Language Specialist 4 Teams (Israel, NY, CA, Korea) 60+ people 20+ Languages Managed by Qualitest
- 18. Outcome - Increase Global Coverage
- 19. Questions?
- 20. THANK YOU
- 21. Full - Time Job (instead of Full time) Total Gun Shots and Gun Shots on Target instead of Total Shots and Shots on Target UI translations requires understanding the context and domain UI + data