Grooming refers to maintaining a neat and tidy appearance through personal hygiene, hair, dress, body language, and manners. There are two types of grooming: physical grooming focuses on skin, hair, and hygiene, while metaphysical grooming involves personality, body language, and manners. Experts note that within the first 7-17 seconds of meeting someone, impressions are formed based on their hygiene, dress, body language, and these impressions are difficult to change. Proper grooming and etiquette are important for creating a good first impression, especially for customer-facing roles. Guidelines are provided for uniforms, hygiene, accessories, and basic etiquettes for both male and female customer relationship officers.