This job posting is for a Group Board Business Development Director at iD, a UK consumer engagement agency seeking aggressive growth. The role involves developing new business strategies and managing client relationships to meet sales targets across iD's experiential and in-store divisions. An ideal candidate will have 10+ years experience in sales/marketing, a track record of winning contracts, and senior-level industry contacts to help expand the agency's client portfolio and capitalize on growth opportunities.
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Group business development board director
1. THE ROLE: Group Board Business Development Director
A LITTLE BIT ABOUT US...
iD is the UK’s leading independent consumer engagement agency, having been at
the forefront of the experiential sector for nearly 20 years. We are growing rapidly
(101% growth in 2011/12) and are developing an aggressive 3 year plan which
includes organic growth and some relevant diversification, as well as an investment
in an exciting thought leadership programme.
Our clients include Britvic, Nestle, Asus, Revlon, VW, Alpro, Philips, Elizabeth Arden,
Delancey and M&S. We are based in Kentish Town and have a team of over 60 full
time staff at our HQ.
Currently our core offering covers two areas – the creation and management of
large-scale experiential campaigns (through ‘iD Experiential’) and the provision of in-
store demonstration teams (through our industry leading specialist in-store division
‘iD In-store’). Both divisions are supported by the UK’s leading provider of brand
ambassadors – iD Staffing.
A major success factor over the past 3 years has been our client retention rates
which currently stand at 100%. During this time we have also won some significant
pieces of new business but The Board feel that with further investment our
improvement in the area of new business could be significant.
We have therefore created this new role which will see the successful candidate take
total responsibility for developing new business from new and existing clients across
iD Experiential and iD In-store.
THE ROLE…
• Absolute responsibility for the creation and delivery of the business
development strategy and plan for new and existing clients for both
Experiential and In-store, and any other Group companies over time
• Absolute responsibility for all Group companies hitting all agreed client
development and new business sales targets
• Ensure all client and prospect data is captured effectively oand used as
appropriate throughout the organisation
• Build, manage and maintain a strong pipeline of new business leads and
provide timely and accurate reporting on activity
iD, Highgate Studios, 53-79 Highgate Road, London NW5 1TL
Tel: +44 (0)20 7428 1444 Fax: +44 (0)20 7428 1445
www.idinfo.com
2. • Qualify all meeting opportunities and ensure all prospect meetings are
effective
• Total responsibility for the quality of agency responses for new business
proposals, including pitch resourcing
• Respond to pitches, tenders, RFPs and other requests for information as
appropriate
• Commercial negotiation of long term contracts with the support of FD and
MD where appropriate
• Management of the marketing team, specifically the Group Brand &
Marketing Director and his team of 3
• Reporting directly to the Board on a monthly basis, and working into the
Managing Director
• Present the external face of the agency at industry events as appropriate
• Network and build contacts at a senior level within target brands and
businesses
YOUR ESSENTIALS…
• You are already a leader in a Sales and Marketing role with at least 10 years
experience within an agency or brand.
• You have a good understanding of the experiential industry although you
might not have worked specifically in this sector.
• You will already have total responsibility for the creation and delivery of a
business development strategy and plan
• You have a great track record of heading up pitches and winning significant
contracts
• Commercial elements of business already play a central part of your existing
role.
• You are a high achiever who can demonstrate consistent success and
someone who has constantly exceeded targets. You are currently a rising star
in your business.
• You have a network of senior level contacts within brands
• You have great people skills – a proven manager and networker
• You are an external face for your current business
• You are known for forging great relationships at a senior level
• You are looking for a new challenge which will allow you to monetise your
skills in the medium term within a more entrepreneurial environment
iD, Highgate Studios, 53-79 Highgate Road, London NW5 1TL
Tel: +44 (0)20 7428 1444 Fax: +44 (0)20 7428 1445
www.idinfo.com
3. WHAT ARE WE OFFERING?
• Fantastic opportunity for a high achiever looking for a platform to realise
their financial potential and at the same time be empowered to make some
decisions – that’s the culture we know works
• Huge salary and bonus package
• Opportunity to participate in an EMI scheme and have a clear path to
realising some real capital value
• Be part of the renowned iD culture and work with an amazing group of fun,
talented and energetic people
• Be part of an agency that is growing fast and has a clear mid term plan for
further growth
WHAT NEXT?
We are an Experiential agency so a standard CV won’t cut it! Please contact us, using
the communications channel that best suits you and will really show us who you are
and why you are right for this amazing role.
Contact: Paul Ephremsen, CEO (pe@idinfo.com)
CLOSING DATE: 30th April 2013
iD, Highgate Studios, 53-79 Highgate Road, London NW5 1TL
Tel: +44 (0)20 7428 1444 Fax: +44 (0)20 7428 1445
www.idinfo.com