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Gucci

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Kshitez Kaushik
Kshitez Kaushik

Gucci is a luxury fashion brand founded in Italy in 1921 known for handbags, shoes, clothes, and jewelry. In 2022, Gucci filed lawsuits against 155 websites selling counterfeit Gucci merchandise and using Gucci's name and images without permission. A court ordered the websites to shut down and awarded Gucci $144 million in damages. The judgment was welcomed by Gucci's CEO as part of ongoing efforts to crack down on global counterfeiting.

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Gucci
Gucci- The brand Founded in Italy in 1921, Gucci is one of the world's most instantly recognizable, luxury fashion brands. Owned by the Kering Group, it is known in particular for its handbags, shoes, clothes and jewellery, but also manufactures luggage, eyewear and fragrances. In English slang the word Gucci is sometimes used to refer to something fancy, extravagant or shiny.
Gucci V. Counterfeit Websites o Gucci filed the lawsuit earlier this year, accusing the online sellers of counterfeiting and cyber squatting. o A list of 155 domain names , sued for selling and promoting counterfeit Gucci merchandise, were ordered to shut down or
The websites copied Gucci campaign advertisements, logos, product images and descriptions from official websites, and many also used Gucci in their domain name. The sites were registered in Britain, Canada, the Cocos Islands, France, Italy, Japan and the United States.
The websites exploited "Gucci's unique creativity which has been harmful to Gucci's image, business and well-known trademark reputation for creating high quality artisanal 'Made in Italy' products,".
Judgment The decision came down on October 17, around five months after Gucci filed suit. Gucci won $144 million in US counterfeit trial.
Owners View Gucci president and CEO Patrizio di Marco welcomed the judgment and said the company would continue to fight against counterfeiting across the globe.
Similar Cases Richemont brands such as Cartier, Alfred Dunhill and Roger Dubuis won $100 million. In their case against the Nanyang Technology Company for running Web sites that sold counterfeit watches.
Our Views Brands can have an impact. If brands do nothing then the counterfeiters come to know that they have impunity and they will do

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Gucci

  • 2. Gucci- The brand Founded in Italy in 1921, Gucci is one of the world's most instantly recognizable, luxury fashion brands. Owned by the Kering Group, it is known in particular for its handbags, shoes, clothes and jewellery, but also manufactures luggage, eyewear and fragrances. In English slang the word Gucci is sometimes used to refer to something fancy, extravagant or shiny.
  • 3. Gucci V. Counterfeit Websites o Gucci filed the lawsuit earlier this year, accusing the online sellers of counterfeiting and cyber squatting. o A list of 155 domain names , sued for selling and promoting counterfeit Gucci merchandise, were ordered to shut down or
  • 4. The websites copied Gucci campaign advertisements, logos, product images and descriptions from official websites, and many also used Gucci in their domain name. The sites were registered in Britain, Canada, the Cocos Islands, France, Italy, Japan and the United States.
  • 5. The websites exploited "Gucci's unique creativity which has been harmful to Gucci's image, business and well-known trademark reputation for creating high quality artisanal 'Made in Italy' products,".
  • 6. Judgment The decision came down on October 17, around five months after Gucci filed suit. Gucci won $144 million in US counterfeit trial.
  • 7. Owners View Gucci president and CEO Patrizio di Marco welcomed the judgment and said the company would continue to fight against counterfeiting across the globe.
  • 8. Similar Cases Richemont brands such as Cartier, Alfred Dunhill and Roger Dubuis won $100 million. In their case against the Nanyang Technology Company for running Web sites that sold counterfeit watches.
  • 9. Our Views Brands can have an impact. If brands do nothing then the counterfeiters come to know that they have impunity and they will do