The document discusses how to create powerful and engaging videos at scale. It outlines three key questions: 1) what makes a powerful video through storytelling and messaging, 2) what makes an engaging video by increasing reach, view duration, and conversion rates, and 3) how to scale video production through solutions like camera kits, training, camera operators, and a cloud-based video hub for 24-hour turnarounds.
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Harvey Dixon, Gary Mitchell & Melissa De Coster's presentation at Mumbrella360
1. Melissa De Coster - CREATIVE SERVICES MANAGER
Gary Mitchell - SALES MANAGER
Harvey Dixon - SALES MANAGER
How to make
POWERFUL & ENGAGING
VIDEO
At Scale
2. 3 KEY
QUESTIONS.
1 WHAT IS A POWERFUL VIDEO?
2 WHAT IS AN ENGAGING VIDEO?
3 HOW TO SCALE VIDEO?
4. 3 KEY
QUESTIONS.
1 WHAT IS A POWERFUL VIDEO?
2 WHAT IS AN ENGAGING VIDEO?
3 HOW TO SCALE VIDEO?