Heart cambridgeshire media pack 13 q1
- 3. Heart 102.7 - 103 The Heart Network is the largest and most popular commercial radio brand in the UK. Combined, the networks 18 stations reach more than 7.4 million people every week. Heart can be heard across Cambridgeshire on Heart 102.7 - 103. With More MusicVariety Heart 102.7 plays the best mix of music with witty banter and celebrity guests. Programming is local at key times of the day - listeners start their day with Kev and Roz at Breakfast, while Chris Skinner delivers music, news and travel for their journey home. Coupled with national programming and presenters such as Toby Anstis, Emma Bunton and Jason Donovan, Heart 102.7 - 103 offers listeners and advertisers, the best of both worlds - a powerful national brand with a truly local Heart.
- 4. Hearts core audience are 25 - 44 adults. Heart listeners have a spark about them, despite juggling their various roles as wives, husbands, parents and professionals; they still make time for themselves and are determined to squeeze the most out of life. Listeners connect with Heart because they feel it ful鍖ls their needs throughout the day. Heart is programmed to emotionally connect with its listeners, playing the rights songs to get them up in the mornings, keep them going through the day and then helping them to unwind and relax in the evening. Our listeners
- 5. More music variety for Cambridgeshire Hearts music is aimed at 25 -44 year olds, delivering More music variety for Peterborough throughout the day. Heart plays the best songs from the past four decades alongside the top current songs. Current core artists on Heart are Take That, Madonna, Leona Lewis, George Michael and Beyonce.
- 7. Heart Drivetime with Chris Skinner 12 - 4 Jay -Louise Knight 12 - 4 Chris Skinner Heart Breakfast with Kev and Roz
- 8. Heart Cambridgeshire Audience 10% 20% 30% 40% 50% 60% 70% 80% Men Women 15-24 25-44 45-54 55+ ABC1 C2DE Heart - Cambridgeshire attracts 256,000 adults 15+ and 1,967,000 listening hours a week. Heart listeners listen on average for 7.7 hours every week. Adults 15+ Adults 25 - 44 Weekly Reach 256,000 111,000 Weekly Hours 1,967,000 731,000 Average Hours 7.7 6.6 Source: RAJAR Q1 2013 (6 months) TSA: Heart Cambridgeshire ending March 2013
- 10. heart.co.uk Heart.co.uk brings listeners closer to Heart.With a listen again service for the Heart breakfast content, regular blog from all the DJs, video interviews and exclusive competitions, our website keeps listeners interacting with us off air. The website re鍖ects the lifestyle element of Heart, featuring aYour Lifestyle section, providing plenty of content t keep our listeners entertained. The Lifestyle section includes Fashion and Beauty, Games,Travel, Heart Dating and Health and Fitness content.
- 11. Commercial Opportunities On air campaigns that cut through and deliver impact Tailor made competitions for your brand Sponsorship of local and network features Innovative interactive solutions from sponsorships to vodcasts, microsites to mobile apps Award winning creative writers Heart Angels to get your product out and about