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The role of Regions in making einclusion happen: Where responsibility and opportunity meetHerv辿 LE GUYADERProgramme Manager, Conseil R辿gionaldAquitaineGdansk, 6, October, 2011
Aquitaine41 308 km族~3 M people5 d辿partements2295 communes
The role of Regions in making einclusion happen: Where responsibility and opportunity meetA firstset of certainties, a firstconclusionA secondset of certainties, a secondconclusionP.A.s, Regionsin thedriversseatThe main(bag of) issuesThe (need for) guidelines, publicpoliciesThe wayforward
1	A firstset of certainties25% of the population are not using the internetThis is not acceptable, neithersocially, noreconomicallyPotentialnegativeeffects are not goingto, just, vanishMultiple and overlapping causes for e-exclusionDouble blowagainst the European model
The six Riga topics Active ageing
Geographical digital divide
Accessibility
 Digital literacy and competences
 Cultural diversity
 Inclusive eGovernmentAll citizensFirst conclusion: Thisis NOT  a minorproblem
A secondset of certainties4 PPP, for sure, but itwontbeenough!4 PAs, whos in charge ?(thesubsidiarityissue)6
All 束Riga topics損Balancing local/regional/nationalposition...between fragmentation - and top down Governance
Geographical Digital Divide
Second conclusion: Regionsare a logical, privilegedleveltodeliversustainable eInclusion3	Regions in the driversseat on eInclusionFor addressing the 6 Riga topics
For sowingseeds of eInclusion innovativeprojects and practisesthatreachtheirintended public
For hard wiring eInclusion in theirmainstreamdevelopmentpolicies (SF, ERDF, EIP, )
Havingsaidthat 4	The main (bag of) issuesUncertain, ficklefinancial and economicalfloodsChanging and intimidatinglingoCompetingpriorities
5  calling for maps, guidelines &  public policies
Main issue: GovernanceMalta is not Poland ! and Gdansk population > population of some M.S.
Governance:Whats to avoid, whats to encourage100% Top down: not accepted, not adapted100% Bottom up: scalability ? critical mass ?Build a Development CultureAccept complexity and diversityPromote local experimentation/researchProvide space and local autonomyWork with pioneers and early adoptersBalance top down and bottom up, research and deployment
Public policies ?
3 key enabling policy areas, 3 sectoral policy areasConnectivity to ubiquitous and affordable broadband,Life-long re-skilling of citizens : set of eCompetences,eAccessibility and usability.Addressing the needs of older workers and of elderly people, Promoting cultural diversity in relation to inclusion, Promoting inclusive eGovernment.
E.C. study on Public policies (MS & Regions)6 束families損 of public policies# 1: Appointing a coordinating authority# 2: Awareness raising / Stimulating and 	supporting initiatives# 3: Designing a specific eInclusion strategy # 4: Enforcing eInclusion public policies# 5: Addressing specific excluded groups# 6: Digital inclusion of the territory per se
# 1: Appointing a coordinating authorityLarger countries (GER, SP, IT, FR, PL, ) withsomedegree of decentralizationExampleAvanza Plan (SP)Securing their funding through an optimized use of European (Structural Funds, mostly) and National funds.Annual calls aiming at supporting non-profit entities e-inclusion projects targeted to: Individuals with disabilities, elderly citizen, gender equality, enhancing e-participation above all in rural areas
Herve Le Guyader Gdansk conference on Innovation for Digital Inclusion
Appointing a coordinating authorityEncapsulatedpolicywithin a Gvtal institution
Appointing a coordinating authority
Appointing a coordinating authority
Appointing a coordinating authority
Appointing a coordinating authority
Appointing a coordinating authority
# 2 Awareness raising / Stimulating and supporting initiativesFrom Lord Carter - Minister for Communications, Technology and Broadcasting Dear Champion and Task Force Members,Delivering Digital Inclusion Thank you for agreeing to devote your time and energy to the challenge of reducing digital exclusion. In this open letter I will briefly set out our mission. ..
# 3: Designing a specific eInclusion strategy ?and/or mainstreaming eInclusion in traditional policies ?Accessibility (Stanca Law, Italy)Digital Competences (Norway, The Netherlands)
Designing a specific eInclusion strategy ? Cultural diversity: Portugal: ChoicesLabour/Employment: Polande-Applications (e-Wnioski)Emp@tia Project e-bon systemAdvisor 2000 (Doradca 2000)Personal Interests Questionnaire (KwestionariuszZainteresowaZawodowych)Training Institutions Register (RejestrInstytucjiSzkoleniowych)
# 4: Enforcing eInclusion public policiesKeeping track at the legislative level (Cyprus, Malta, Italy, Sweden, Greece )Measuring instruments: Quantitative goals ( Portugal, France, Denmark, )Case in Point: StandardizationAccessibility of public web siteseAdministration/eProcurement
Enforcing eInclusion public policies (accessibility of web sites)
Enforcing eInclusion public policiesPenalties ?Cash (eProcurement, SF, )FingerPointing (eReputation .)
Penalties ?Meanwhile, in the USA

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Herve Le Guyader Gdansk conference on Innovation for Digital Inclusion

  • 1. The role of Regions in making einclusion happen: Where responsibility and opportunity meetHerv辿 LE GUYADERProgramme Manager, Conseil R辿gionaldAquitaineGdansk, 6, October, 2011
  • 2. Aquitaine41 308 km族~3 M people5 d辿partements2295 communes
  • 3. The role of Regions in making einclusion happen: Where responsibility and opportunity meetA firstset of certainties, a firstconclusionA secondset of certainties, a secondconclusionP.A.s, Regionsin thedriversseatThe main(bag of) issuesThe (need for) guidelines, publicpoliciesThe wayforward
  • 4. 1 A firstset of certainties25% of the population are not using the internetThis is not acceptable, neithersocially, noreconomicallyPotentialnegativeeffects are not goingto, just, vanishMultiple and overlapping causes for e-exclusionDouble blowagainst the European model
  • 5. The six Riga topics Active ageing
  • 8. Digital literacy and competences
  • 10. Inclusive eGovernmentAll citizensFirst conclusion: Thisis NOT a minorproblem
  • 11. A secondset of certainties4 PPP, for sure, but itwontbeenough!4 PAs, whos in charge ?(thesubsidiarityissue)6
  • 12. All 束Riga topics損Balancing local/regional/nationalposition...between fragmentation - and top down Governance
  • 14. Second conclusion: Regionsare a logical, privilegedleveltodeliversustainable eInclusion3 Regions in the driversseat on eInclusionFor addressing the 6 Riga topics
  • 15. For sowingseeds of eInclusion innovativeprojects and practisesthatreachtheirintended public
  • 16. For hard wiring eInclusion in theirmainstreamdevelopmentpolicies (SF, ERDF, EIP, )
  • 17. Havingsaidthat 4 The main (bag of) issuesUncertain, ficklefinancial and economicalfloodsChanging and intimidatinglingoCompetingpriorities
  • 18. 5 calling for maps, guidelines & public policies
  • 19. Main issue: GovernanceMalta is not Poland ! and Gdansk population > population of some M.S.
  • 20. Governance:Whats to avoid, whats to encourage100% Top down: not accepted, not adapted100% Bottom up: scalability ? critical mass ?Build a Development CultureAccept complexity and diversityPromote local experimentation/researchProvide space and local autonomyWork with pioneers and early adoptersBalance top down and bottom up, research and deployment
  • 22. 3 key enabling policy areas, 3 sectoral policy areasConnectivity to ubiquitous and affordable broadband,Life-long re-skilling of citizens : set of eCompetences,eAccessibility and usability.Addressing the needs of older workers and of elderly people, Promoting cultural diversity in relation to inclusion, Promoting inclusive eGovernment.
  • 23. E.C. study on Public policies (MS & Regions)6 束families損 of public policies# 1: Appointing a coordinating authority# 2: Awareness raising / Stimulating and supporting initiatives# 3: Designing a specific eInclusion strategy # 4: Enforcing eInclusion public policies# 5: Addressing specific excluded groups# 6: Digital inclusion of the territory per se
  • 24. # 1: Appointing a coordinating authorityLarger countries (GER, SP, IT, FR, PL, ) withsomedegree of decentralizationExampleAvanza Plan (SP)Securing their funding through an optimized use of European (Structural Funds, mostly) and National funds.Annual calls aiming at supporting non-profit entities e-inclusion projects targeted to: Individuals with disabilities, elderly citizen, gender equality, enhancing e-participation above all in rural areas
  • 26. Appointing a coordinating authorityEncapsulatedpolicywithin a Gvtal institution
  • 32. # 2 Awareness raising / Stimulating and supporting initiativesFrom Lord Carter - Minister for Communications, Technology and Broadcasting Dear Champion and Task Force Members,Delivering Digital Inclusion Thank you for agreeing to devote your time and energy to the challenge of reducing digital exclusion. In this open letter I will briefly set out our mission. ..
  • 33. # 3: Designing a specific eInclusion strategy ?and/or mainstreaming eInclusion in traditional policies ?Accessibility (Stanca Law, Italy)Digital Competences (Norway, The Netherlands)
  • 34. Designing a specific eInclusion strategy ? Cultural diversity: Portugal: ChoicesLabour/Employment: Polande-Applications (e-Wnioski)Emp@tia Project e-bon systemAdvisor 2000 (Doradca 2000)Personal Interests Questionnaire (KwestionariuszZainteresowaZawodowych)Training Institutions Register (RejestrInstytucjiSzkoleniowych)
  • 35. # 4: Enforcing eInclusion public policiesKeeping track at the legislative level (Cyprus, Malta, Italy, Sweden, Greece )Measuring instruments: Quantitative goals ( Portugal, France, Denmark, )Case in Point: StandardizationAccessibility of public web siteseAdministration/eProcurement
  • 36. Enforcing eInclusion public policies (accessibility of web sites)
  • 37. Enforcing eInclusion public policiesPenalties ?Cash (eProcurement, SF, )FingerPointing (eReputation .)
  • 39. 5: Addressing specific excluded groupsImmigrants, from diverse ethnic groups, and their families,Abused or molested children or women,Prison inmates,Hospitalized patients (children, veterans, chronically diseased, ),Isolated mothers in remote areas,By definition, need for 束proximitypolicies損
  • 40. # 6: Digital inclusion of the territory per seeInclusion is about people, but itdoesnt stop theredistricts, boroughs, villages, provinces, regions and even countries - need to be included in a larger frame,The convergence of globalisation and digitisation impacts regions, countries, on a continuous basis, leaving some far behind, others altogether excluded. Public authorities have to keep alert and adapt their policies.
  • 41. The project policy relationshipPromote Local experimentation/researchProvide space and local autonomyWork with pioneers and early adoptersBetter balance top down and bottom upTo win on both (necessary) fronts: agility and sustainability
  • 43. The bottom up, then expanded scenario
  • 44. The fish out of water scenario
  • 45. The small is beautiful scenario6 The wayforward A few remindersBottom up & top down, research& deploymentFeedback betweenprojects and policiesIntegrate (co-funding) instrumentsPut 束the levelthatmakessense損 in the driversseatEmbracecomplexity !Governance, governance, governance!!!
  • 48. Thank you for your attentionHerv辿 LE GUYADERherve.le-guyader@aquitaine.fr