HolidayIQ is a travel planning website with a user base that is 42% aged 26-35, 23% aged 36-45, 12% aged 20-25, and 23% aged 45+. The majority (78%) of users are male. Most users have an income in SEC A+, A, or B categories and spend an average of 18.5 minutes on the site. The site helps users plan and research holidays by providing information on holiday destinations and preferences.
3. HolidayIQ
HolidayIQ User Profile
Demographics
Age Group
o 42% - 26-35
o 23% - 36-45
o 12% - 20-25
o 23% - 45+
Income-
SEC A+, A & B
Audience
78% male, 22% female
Time Spent
18.5 minutes
HolidayIQ