The document discusses developing a new app for Home Depot that allows users to share DIY projects, provides inspiration for new projects, and makes purchasing supplies easier. It identifies key user groups as those interested in maker culture, handymen, DIY projects, and technology/hacking. The proposed solution is to combine elements of Pinterest, Snap Guide, and Amazon - allowing users to save, share, and purchase items needed for projects in one place. The business model would include promoted brands and a rewards program to encourage user engagement.
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Homedepotapp
2. initial needs
a. Experience Home Depot in an app
b.Drive them to visit
c. Make something shareable
d.Increase audience
e.Display relationships between
people & products
f. Make getting everything you need easier