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HOW TO EMAIL LIKE A 
SUPERSTAR CEO 
With the Tony Hsieh Yesterbox Technique
Your to-do list is simply yesterday's email inbox 
(hence Yesterbox)
If it can wait 48 hours without causing harm, then 
you are not allowed to respond to any emails that 
come in today.
When processing yesterday's inbox you must 
process 10 of yesterday's emails before you can look 
at any emails coming in today
For any email from yesterday that takes more 
than 10 minutes to respond, or requires 
additional research,you should simply file it away 
into a folder and then schedule a time on your 
calendar in the future to respond.
Set a recurring appointment to go through 
yesterday's inbox every day.
When in your "reward" phase of reading the latest 
emails from today, you're only allowed to do the 
following with today's emails: delete, file, or forward.
If you need to refer to an email later schedule a 
meeting on your calendar and file the email into 
another folder
If you fall behind and have emails that are older 
than yesterday's inbox, schedule additional time on 
your calendar to catch up to emails older than 
yesterday's inbox
For emails that can wait (such as videos, non-urgent 
articles, etc.) and have no real deadline, send those 
emails to another email address.
Put emails that are notes into something like Pocket 
and remove them from your inbox.
How to email like a Superstar Ceo

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How to email like a Superstar Ceo

  • 1. HOW TO EMAIL LIKE A SUPERSTAR CEO With the Tony Hsieh Yesterbox Technique
  • 2. Your to-do list is simply yesterday's email inbox (hence Yesterbox)
  • 3. If it can wait 48 hours without causing harm, then you are not allowed to respond to any emails that come in today.
  • 4. When processing yesterday's inbox you must process 10 of yesterday's emails before you can look at any emails coming in today
  • 5. For any email from yesterday that takes more than 10 minutes to respond, or requires additional research,you should simply file it away into a folder and then schedule a time on your calendar in the future to respond.
  • 6. Set a recurring appointment to go through yesterday's inbox every day.
  • 7. When in your "reward" phase of reading the latest emails from today, you're only allowed to do the following with today's emails: delete, file, or forward.
  • 8. If you need to refer to an email later schedule a meeting on your calendar and file the email into another folder
  • 9. If you fall behind and have emails that are older than yesterday's inbox, schedule additional time on your calendar to catch up to emails older than yesterday's inbox
  • 10. For emails that can wait (such as videos, non-urgent articles, etc.) and have no real deadline, send those emails to another email address.
  • 11. Put emails that are notes into something like Pocket and remove them from your inbox.