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                                                      What is a fully articulated STRATEGY?
           1.   Identify	
 油the	
 油desired	
 油External	
 油(community)	
 油and	
 油Internal	
 油(organizational)	
 油Outcomes	
 油corresponding	
 油to	
 油the	
 油
                required	
 油effort	
 油and	
 油intended	
 油effect.	
 油	
 油	
 油
           2.   Identify	
 油the	
 油direct	
 油and	
 油indirect	
 油Targets	
 油of	
 油the	
 油strategic	
 油effort(s)	
 油(i.e.,	
 油customers,	
 油clients,	
 油beneficiaries,	
 油
                communities,	
 油and	
 油of	
 油course,	
 油the	
 油intended	
 油consumers	
 油and/or	
 油users	
 油of	
 油the	
 油performance	
 油information	
 油that	
 油will	
 油be	
 油
                generated	
 油throughout	
 油the	
 油execution	
 油of	
 油this	
 油strategic	
 油initiative).	
 油
           3.   Identify	
 油the	
 油Desired	
 油Effects	
 油of	
 油the	
 油strategic	
 油initiative	
 油on	
 油the	
 油targets	
 油(i.e.,	
 油gains	
 油in	
 油knowledge,	
 油awareness,	
 油
                attitude,	
 油skills,	
 油and	
 油conditional	
 油status)	
 油along	
 油with	
 油Measures	
 油of	
 油Quantity	
 油&	
 油Quality	
 油to	
 油provide	
 油evidence	
 油of	
 油
                the	
 油attainment,	
 油internalization,	
 油acquisition,	
 油or	
 油approximation	
 油of	
 油those	
 油effects	
 油among	
 油the	
 油targets.	
 油
           4.   Develop	
 油the	
 油work-足in-足progress	
 油articulation	
 油of	
 油the	
 油Strategy	
 油to	
 油outline	
 油how	
 油the	
 油strategic	
 油initiative	
 油will	
 油facilitate	
 油
                the	
 油attainment,	
 油internalization,	
 油acquisition,	
 油or	
 油approximation	
 油of	
 油the	
 油desired	
 油effects	
 油among	
 油the	
 油targets	
 油
           5.   Identify	
 油the	
 油Direct,	
 油Indirect,	
 油and	
 油Collaborating	
 油Service	
 油Providers	
 油who	
 油are	
 油positioned	
 油to	
 油and/or	
 油capable	
 油of	
 油
                bringing	
 油about	
 油the	
 油attainment,	
 油internalization,	
 油acquisition,	
 油or	
 油approximation	
 油of	
 油the	
 油desired	
 油effects	
 油among	
 油the	
 油
                targets	
 油
           6.   Identify	
 油how	
 油the	
 油Direct,	
 油Indirect,	
 油and	
 油Collaborating	
 油Service	
 油Providers	
 油are	
 油expected	
 油to	
 油perform	
 油by	
 油
                establishing	
 油Measures	
 油of	
 油Efficiency	
 油and	
 油Equity	
 油in	
 油resource	
 油management,	
 油collaboration,	
 油and	
 油service	
 油
                delivery,	
 油i.e.,	
 油the	
 油effort,	
 油so	
 油as	
 油to	
 油envision	
 油how	
 油much	
 油service	
 油is/how	
 油many	
 油services	
 油are	
 油to	
 油be	
 油provided	
 油and	
 油
                how	
 油well	
 油those	
 油services	
 油are	
 油to	
 油be	
 油provided.	
 油
           7.   Set	
 油forth	
 油some	
 油idea	
 油of	
 油how	
 油the	
 油Performance	
 油Information,	
 油generated	
 油by	
 油Items	
 油#3	
 油and	
 油#6,	
 油will	
 油be	
 油collected	
 油
                and	
 油used,	
 油by	
 油whom,	
 油how	
 油frequently,	
 油for	
 油whose	
 油benefit,	
 油for	
 油what	
 油internal	
 油and	
 油external	
 油purposes	
 油(e.g.,	
 油
                mandatory	
 油reporting,	
 油voluntary	
 油reporting,	
 油resource	
 油allocation,	
 油decision-足making,	
 油public	
 油education,	
 油marketing,	
 油
                continuous	
 油improvement,	
 油and	
 油so	
 油forth).	
 油	
 油There	
 油will	
 油be	
 油an	
 油ongoing	
 油challenge	
 油to	
 油explain	
 油the	
 油relationship(s)	
 油
                between	
 油OUTPUTS	
 油and	
 油OUTCOMES	
 油in	
 油an	
 油evidentiary,	
 油valid,	
 油and	
 油credible	
 油fashion.	
 油
           8.   Some	
 油articulation	
 油of	
 油the	
 油Tangible	
 油and	
 油Intangible	
 油Resources	
 油needed	
 油to	
 油execute,	
 油maintain,	
 油and	
 油grow	
 油the	
 油
                strategic	
 油initiative.	
 油
.	
 油	
 油	
 油
	
 油
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How to fully articulate a strategy.

  • 1. 18'%9'*:-*6(45'%;+"'$*<4#%=>-4?-%@AAB%C%@AA@D%% !"#$"#%&'()"*')%*'+(#',%#-%.//!01% 34#'*4(+%!"#5-6')% 6 油 5 油 7 油 1 油 4 油 8 油 3 油 2 油 !"#$"#%&'()"*')%*'+(#',%#-%.//.21% .7#'*4(+%!"#5-6')% 油 油 What is a fully articulated STRATEGY? 1. Identify 油the 油desired 油External 油(community) 油and 油Internal 油(organizational) 油Outcomes 油corresponding 油to 油the 油 required 油effort 油and 油intended 油effect. 油 油 油 2. Identify 油the 油direct 油and 油indirect 油Targets 油of 油the 油strategic 油effort(s) 油(i.e., 油customers, 油clients, 油beneficiaries, 油 communities, 油and 油of 油course, 油the 油intended 油consumers 油and/or 油users 油of 油the 油performance 油information 油that 油will 油be 油 generated 油throughout 油the 油execution 油of 油this 油strategic 油initiative). 油 3. Identify 油the 油Desired 油Effects 油of 油the 油strategic 油initiative 油on 油the 油targets 油(i.e., 油gains 油in 油knowledge, 油awareness, 油 attitude, 油skills, 油and 油conditional 油status) 油along 油with 油Measures 油of 油Quantity 油& 油Quality 油to 油provide 油evidence 油of 油 the 油attainment, 油internalization, 油acquisition, 油or 油approximation 油of 油those 油effects 油among 油the 油targets. 油 4. Develop 油the 油work-足in-足progress 油articulation 油of 油the 油Strategy 油to 油outline 油how 油the 油strategic 油initiative 油will 油facilitate 油 the 油attainment, 油internalization, 油acquisition, 油or 油approximation 油of 油the 油desired 油effects 油among 油the 油targets 油 5. Identify 油the 油Direct, 油Indirect, 油and 油Collaborating 油Service 油Providers 油who 油are 油positioned 油to 油and/or 油capable 油of 油 bringing 油about 油the 油attainment, 油internalization, 油acquisition, 油or 油approximation 油of 油the 油desired 油effects 油among 油the 油 targets 油 6. Identify 油how 油the 油Direct, 油Indirect, 油and 油Collaborating 油Service 油Providers 油are 油expected 油to 油perform 油by 油 establishing 油Measures 油of 油Efficiency 油and 油Equity 油in 油resource 油management, 油collaboration, 油and 油service 油 delivery, 油i.e., 油the 油effort, 油so 油as 油to 油envision 油how 油much 油service 油is/how 油many 油services 油are 油to 油be 油provided 油and 油 how 油well 油those 油services 油are 油to 油be 油provided. 油 7. Set 油forth 油some 油idea 油of 油how 油the 油Performance 油Information, 油generated 油by 油Items 油#3 油and 油#6, 油will 油be 油collected 油 and 油used, 油by 油whom, 油how 油frequently, 油for 油whose 油benefit, 油for 油what 油internal 油and 油external 油purposes 油(e.g., 油 mandatory 油reporting, 油voluntary 油reporting, 油resource 油allocation, 油decision-足making, 油public 油education, 油marketing, 油 continuous 油improvement, 油and 油so 油forth). 油 油There 油will 油be 油an 油ongoing 油challenge 油to 油explain 油the 油relationship(s) 油 between 油OUTPUTS 油and 油OUTCOMES 油in 油an 油evidentiary, 油valid, 油and 油credible 油fashion. 油 8. Some 油articulation 油of 油the 油Tangible 油and 油Intangible 油Resources 油needed 油to 油execute, 油maintain, 油and 油grow 油the 油 strategic 油initiative. 油 . 油 油 油 油