How to get the most out of your apps (Natalia Kondakova, Business Development Manager in CIS and EMEA, Marmalade)
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Mobile VAS & Apps Conference, 2012, Sankt Petersburg Mobile applications (non-gaming) and infrastructure for mobile applications (marketplaces, development, marketing, monetization) How to get the most out of your apps (Natalia Kondakova, Business Development Manager in CIS and EMEA, Marmalade)
How to get the most out of your apps (Natalia Kondakova, Business Development Manager in CIS and EMEA, Marmalade)
- 1. How to get the most out of your apps Natalia Kondakova VAS Forum 2012 St.Petersburg
- 2. Company overview Headquarters in London Offices in Sunnyvale, CA and Ukraine Funded by private and venture capital (ARM) SDK launched in Q409 1,000s developers & 1,000s apps on app stores We dont see fragmentation as a problem, we see it as the opposite more platforms = more possibilities 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 2
- 3. What is the Marmalade SDK? Marmalade SDK is a powerful cross-platform SDK for the efficient development of richer games and apps for mobile, desktop and Smart TV platforms. Marmalade is highly CROSS-PLATFORM Marmalade is also FAST, FLEXIBLE and OPEN
- 4. 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 4
- 5. The cross-platform tool of choice
- 6. Which platforms are being targeted? 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 6
- 7. Which platforms ?
- 8. Where to? Where to? 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 8
- 9. Top Categories: iPhone versus iPad 50% 45% 40% 35% 30% 25% 20% 15% iPad 10% 5% iPhone 0% 9
- 12. Take content everywhere with Marmalade 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 12
- 13. Why with Marmalade? 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 13
- 14. Developer TV HTML5 Desktop C++ Mobile Java script
- 16. Case Studies 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 16
- 17. Case Studies: Cut the Rope Cut the Rope was originally developed using the iPhone SDK. Porting to Marmalade took just a couple of weeks and was then delivered to BlackBerry, LG Smart TV and beyond. Cut the Rope by Zeptolabs 26-Nov-12 息2012 Marmalade. Trademarks belong to their respective owners. All rights reserved. 17
- 18. Title Publisher Veronica Magazine Veronica Uitgeverij Description iOS Stats The most complete film and TV Guide for iPad. Never #1 overall app in the Netherlands miss a single episode of your favourite TV shows with Top 5 Entertainment app in 4 difference Veronicas fantastic TV guide app. With up to date TV listings and over 30,000 reviews with the Veronica countries Magazine TV app you get a complete TV program Over 200,000 downloads overview. Featured as a New & Noteworthy free app Watch Video | View on App Store 息 2012 Marmalade, Confidential & Proprietary. Trademarks belong to their respective owners. All rights reserved.
- 19. Title Publisher Twheel Fluid Interaction Description iOS Stats Twheel is fun, pretty fantastic and Twitter -(r)evolved! Twheel is an award-winning #51 Whats Hot in Finland free (for now) check it out! 10,000 Twitter client with a twist! Twheel is optimized for the Rank of 10 or greater reached in 1 country on human brain to make discovery in your social feed Words social Networking sites effective, efficient and fun. Twheel visualizes Rank of 100 or greater reached in 22 countries on We do love the Twheel client relevance of the tweets in your feed so you can social networking sites quickly find the most relevant stuff from the noise! VentureBeat Watch Video | View on App Store 息 2012 Marmalade, Confidential & Proprietary. Trademarks belong to their respective owners. All rights reserved.
- 20. Richer apps are Thank you! Natalia Kondakova Business Development Manager in CIS and EMEA M: +38 (063) 386 7337 E: natalia.kondakova@marmalademail.com