How to Grow A Personal Brand
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Personal Branding session I gave at General Assembly London. To Contact me: @howardvk Blog: www.startupremarkable.com
How to Grow A Personal Brand
- 1. Personal Branding @howardvk Howard Kingston @howardvk
- 3. 2BY THE END OF THE LESSON, YOU SHOULD BE ABLE TO… 1. DESCRIBE THE COMPONENTS OF EVERY BRAND, INCLUDING PERSONALITY, MISSION, VALUES AND PROMISE. 2. ANALYZE HOW POPULAR BRANDS DEFINE THESE COMPONENTS. 3. CLEARLY ARTICULATE YOUR BRAND’S COMPONENT TO CREATE A BRAND BRIEF. 4. DEFINE YOUR BRAND’S MINIMUM VIABLE PERSONALITY. You are a brand.
- 4. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 5. WHY DO PERSONAL BRANDS EVEN MATTER? DIGITAL MARKETING Howard Kingston @howardvk
- 8. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 11. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds & leverage 6) Network! Howard Kingston @howardvk
- 15. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 18. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 20. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 22. Personal Branding Framework 1) Passions 2) End Goal 3) Rock-stars 4) Stage 5) Online creds 6) Noise Howard Kingston @howardvk
- 24. Resources ? Blog: StartupRemarkable.com ? Book: Choose Yourself ? Book: Platform (Michael Hyatt) ? Blog: QuickSprout.com Howard Kingston @howardvk
Editor's Notes
- Everyone is googling you Why?Customers, Investors, business partners, Employers Empowering – Harvard vs you
- Personal Branding is the great equalizer