How To Profit From Your Passion on YouTube
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I was asked to speak at the Weber State Tech Expo last week and spoke about how you can profit from your Passion on YouTube. YouTube Advertising allows creators to monetize their channels with ads. If you can gain people's attention and build a viewership it allows you to live off the videos you create. Check out Video Power Marketing for more http://VideoPower.org/ or http://JakeLarsen.me
How To Profit From Your Passion on YouTube
- 8. 1 DISRUPTION 2 TRUVIEW ADS 3 HOW 4 CASE STUDY 5 MONETIZATION
- 9. ATTENTION = ADS = $$$
- 10. WHERE ATTENTIONS GO ADS WILL SHOW
- 11. DISRUPTION 1
- 13. Big Companies TV Stations TV Show Creators Ads $$$ Consumer $$$$3M TV Advertising Model
- 15. Entrepreneurs SM Business Google YouTube Channels Creators AttentionAds $$$ Consumer $$$$ YouTube Advertising Model
- 17. $64BILLIONONTVADS $4 BILLION ON YOUTUBE ADS
- 22. What Does It Mean?
- 25. Ads Ads Organic
- 26. GOOGLE ADWORDS
- 28. What TrueView Is - Engagement - Track Data (Analytics) - Targeted Audience - Affordable - Open To Anyone
- 29. What TV Is Not - Engagement - Track Data (Analytics) - Targeted Audience - Affordable - Open To Anyone
- 35. HOW 3
- 36. PROVIDE VALUE
- 42. $4.3M
- 43. $1.3M
- 45. IDENTIFY YOUR AUDIENCE - Gender / Age - Interests - Income - Blogs Followed
- 46. IDENTIFY YOUR MESSAGE - Instruction - Inform - Intertain
- 47. OPTIMIZE
- 49. CASE STUDY 4
- 50. CASE STUDY
- 56. MONETIZATION 5
- 59. ADS
- 60. ADS
- 61. HOW MUCH? CPC CPV .03 - 0.17
- 62. Ads Ads Organic
- 65. YOU GET PAID ON ADS THAT ARE CLICKED NOT HOW MANY VIEWS YOU HAVE
- 66. 60 VIEWS = $1
- 67. EARNINGS PER VIEW 7 VIEWS = $1
- 68. ADVERTISERS SPENT 64 BILLION ON TV ADS 2012
- 69. 2012
- 70. You Too
- 71. Grow a Pear
- 75. A Mind that has been stretched by new experience can never go back to its old dimensions - Oliver Wendell Holmes