How to recruit the best talent in the world
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Intelligence Group was proudly speaker at the AMS Sourcing Innovation Summit. On one of the best spots in London, almost 100 HR- and recruitment managers were guest of the Alexander Mann Solutions (AMS) first annual Sourcing Innovation Summit in London. How to recruit the best talent in the world, was the presentation given by Intelligence Group. Questions answered were: How to reach international workers? Global importance of social media in recruitment Who are the most willing to move internationally? What are the most important reasons for jobseekers to move internationally? Case: Recruiting IT workers for Brazil Global Mobility Drivers Using global intelligence for city marketing and employer branding Top-10 employers of the World
How to recruit the best talent in the world
- 2. Looking for recruitment intelligence?
- 3. Looking for more recruitment intelligence?
- 4. Which people do you think are the most willing to move internationally?
- 6. Duration differs across continents
- 7. What are the most important reasons for jobseekers to move internationally?
- 8. Diversified reasons to migrate
- 9. Work to people An international recruitment strategy Concerns moving businesses to another country Concerns attracting local workers Highly effective strategy in 4 situations: To strengthen your international profile To expand international activities To be closer to your target groups Less expensive staff in another country
- 10. How to attract local workers? Great opportunity to position own company on foreign markets!
- 11. People to work An international recruitment strategy Concerns attracting foreign workers to come to you International mobility and duration of stay are important Highly effective strategy in 4 situations: To fill in international positions in home country To realise growth potential Labour supply is insufficient International workers are less demanding
- 12. How to attract international workers? Reasons to move abroad are mainly career driven International jobseekers also want to extend their scope Starting point for Employer Branding
- 13. How to reach international workers? High popularity of online job sources! Corporate website very important Recruitment Brand Experience
- 14. The importance of Social Media
- 15. Case: Recruiting IT workers for Brazil
- 16. Where can I find them?
- 17. Global Mobility Drivers: what moves them?
- 18. EVPs: how can I attract them for my own company? Consider the region your company is located in Can you meet the requirements of your target group?
- 19. Media & sources: how can I reach them? Focus on online job sources! Butdont forget the high touch! How can you better profile your company on Social Media? Referral recruitment important start using own network intensively!
- 20. Using global intelligence for city marketing and employer branding
- 21. The highest global potential for London can be found in: - India (32%) - China (19%) - USA (9%) In India London is 1,5 times more popular than the global average! In South Africa and Brazil, London is at least 2 times more attractive
- 22. Global City Drivers - Global CVDs The global CVD is Starting an international career It is both important and unique It drives potentials 1,3 times more than the average global worker
- 24. Ranking Global Attractiveness To measure Global Employer Brand Attractiveness, the following question is asked to the global workforce: Which companies would you like to work for abroad? Globally 2.3 million people would like to work for Facebook Global ranking of Facebook is 43 in Europe 32 in North-America 24 in Asia 42 in Africa 65
- 25. Global Potential The highest potential for Facebook can be found in India. People who live in India, Australia, Malaysia or Russia are twice as enthusiastic about Facebook as the global workforce. Notable is that Facebook has no workforce potential in China, the biggest workforce in the world.
- 26. Global Mobility Drivers - Global EVPs As global EVP there is a great opportunity for: Making change in the world This pull factor drives Facebook potentials three times more than the average global worker.
- 27. Who thinks its company is a top-50 employer globally?
- 28. Top-50 employers of the world
- 29. Who think its company is a top-10 employer globally?
- 30. Top-10 employers of the world
- 31. Top-10 employers of the world
- 32. Would you like to learn more about how to attract the best talent in the world?
- 33. Please read our publications 2006: 128 page International 2009: White Paper + case 2011: White Paper + case Recruitment Manual study study
- 34. Our Global Talent Barometer Easy-to-use tool for global recruitment solutions: visit www.globaltalentbarometer.com 5 filters to define your target group: - Country - Occupational area - Educational level - Work experience - Industry A graph will show you where you can find your talent!
- 36. In-depth information or feedback? We can provide information about: Global recruiting Global city marketing Global country marketing More information about the data, look at: Global employer branding (EVP) http://www.intelligence- group.nl/files/51113/GlobalRecruitmentIntellig Global recruitment intelligence ence.pdf Conny Roobol, MSc. E: conny@intelligence-group.nl www.linkedin.com/pub/conny-roobol/25/8a3/b33
- 37. Who we are Intelligence group Strategic research and advice agency Fully specialized in labour market communication and recruitment Co-initiator of largest international labour market research: GTMS
- 38. Our partner The Network An alliance of 49 job boards Active across 125 countries Network of global experts, local specialists
- 39. The GTMS Wave III