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How to Start a Business with
Zero Capital
By Abdulkabir Olajide Olatunji
Owner, Coolstuff49ja.com General Manager,
JarusHub

What is a Business?
 A business is any legitimate profit-
oriented activity that can be
structured in any form decided by
the owner(s) as allowed by law.

What is Money?
 Money is any legal tender that is
accepted as a means of
exchange, a measure of wealth
and a means of storing value.

The Problem
 Money is required to start and run a
business
 You do not have money
 How do you then start a business?

How to solve the lack of
Money Problem
 Change your mindset (money is not
the end; it is the means to an end).
 Substitute money for value (think of
trade by barter for example).
 The secret- money is not the only
means of exchange and storing value.

What are the Elements of
Starting a Viable Business?
 Having a solid idea that will lead to a
product or service.
 Your product or service must have a
target market.
 There must be a clear path to
reaching this target market.
 You must have integrity.

Practical Steps to Start Your Business
with Zero Capital
 Generate solid business ideas.
 Shortlist the ideas to three.
 Determine the best suited idea for you.
 Do a basic plan.
 Identify people that might have a vested interest in your
business idea.
 Pitch your idea to them.
 Improve your capacity to do the business.
 Find one customer.
 Learn from the process of finding one customer.
 Repeat the process.
 Grow your business.
 Focus on your wins not failures.

Sharing to Start and Grow
your Business
Things you can share to start a business
when you don’t have money:
 Your skills, time and effort
 Equity
 Products and Services
 Assets

You Need Partners
You need partners to succeed when you do not have money to
start a business.
People like:
 Other broke aspiring entrepreneurs
 IT Students
 Corpers
 New and Existing Companies
 NGOs
 Family and Friends
 Professional Colleagues
 Religious Group Members

Recap
To successfully start a business with zero capital follow
these steps:
 Exchange money for value in your thinking.
 Have a viable business idea.
 Develop a simple plan for it.
 Pitch it to people that are likely to appreciate the value
in your business idea.
 Keep improving your capacity in the business.
 Share value to grow.
 Find partners to help you succeed.

Thank you for your time
Questions

Contact
Follow me on Twitter: @maclatunji
WhatsApp or call: 08085404500
Visit: Coolstuff49ja.com
Jarushub.com

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How to Start a Business with Zero Capital.pptx

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